Program Development Manager
Profound Medical
Our mission is to Profoundly change the standard of care by creating a tomorrow where clinicians can confidently ablate tissue with precision; a tomorrow where patients have access to safe and effective treatment options, so they can quickly return to their daily lives. Changing the standard of care is part of our fabric. We are a group of energetic, problem-solvers focused on innovation, and looking to change the world. We are changing the paradigm for treating diseases such as prostate cancer by using real-time MR Imaging, thermal ultrasound and close-loop temperature feedback control, to gently ablate the diseased tissue with minimal side effects.
If you share our values and want to work in a collaborative results focused culture and want to make a Profound impact in healthcare and your career, here is your chance.
**Candidate may be based in the surrounding areas, provided they are located near a major airport. General AccountabilityThe Program Development Manager (PDM) owns TULSA-PRO® Procedure growth in assigned accounts and across the territory.
This is a quota-carrying sales role. The PDM builds TULSA-PRO Clinical Programs through Champions, developing new users, driving referral pathways, and earning the hospital's commitment of resources to the TULSA-PRO program.
Performance Measures- TULSA-PRO Procedure volume against individual quota, by account and for the total territory.
- New users and new programs developed to consistent procedure volume.
- Quarterly Business Reviews completed in priority accounts, with documented stakeholder commitments.
Duties and Responsibilities
- Deliver TULSA-PRO Procedure growth against quota in assigned accounts and across the territory.
- Build and execute a written growth plan for every installed account.
- Develop existing and new users into TULSA-PRO Clinical Champions using approved company resources.
- Grow referral networks and the patient pathway in each account.
- Work across each account with clinicians, administrators and referral sources to win program priority and resources.
- Lead Quarterly Business Reviews and gain stakeholder commitment to TULSA-PRO program objectives.
- Identify and remove obstacles to program growth.
- Partner with the Capital Sales Executive and Clinical Scientists on shared accounts, from launch handoff to expansion opportunities.
- Track and report on program performance. Keep CRM current and forecast accurately.
- Represent TULSA-PRO® at marketing events, executive meetings and presentations.
- Ensure adherence to regulatory requirements, the AdvaMed Code of Ethics, internal SOPs and Profound Medical policies.
- Perform other duties as assigned
Core Competencies
- Clinical Excellence: anatomy, product and TULSA-PRO Procedure expertise.
- Building TULSA-PRO Clinical Champions: convicting new and existing users to adopt TULSA-PRO as a preferred procedure for appropriate patients.
- Program Development: gaining program priority and resources across the account.
- Quarterly Business Reviews: clinical and economic presentations that win stakeholder commitment.
- Overcoming Program Obstacles and Objections: discovering and removing barriers to growth.
- Territory Ownership: deep account knowledge and development of a winning strategy.
- Business Acumen and Hospital Economics: tying program growth to hospital goals.
- Sales Execution and Results: planning, commitment, forecast and quota attainment.
Each competency is defined and scored in the PDM Competency Rubric
Education and Certifications
Minimum Bachelor’s degree or equivalent experience required.
Key Attributes- 5+ years of medical device sales experience with a documented record of quota attainment.
- Proven and documented success growing procedure volume or utilization in an installed base. (Sales Rankings, Awards)
- Capital-plus-procedure, robotic or image-guided therapy sales experience with documented top 10% Rankings. Awards including Rep of the Year, Presidents Club and Rookie of the Year strongly preferred.
- Proven experience building robotics, novel or image-guided therapy strategic service lines in new and existing hospital environments.
- Medtech (robotics, novel or image-guided) sales leadership experience preferred.
- Experience with Class II/III medical devices preferred.
- Familiarity with urology, radiology or oncology clinical environments preferred.
- Experience selling to hospital administration and IDN / health systems.
- Excellent communication, presentation and problem-solving skills.
- Proficiency in CRM tools, Excel and PowerPoint.
- Able to meet hospital vendor credentialing requirements and work safely in the MR environment.
We thank you for your interest in Profound Medical. Please note only candidates that are short-listed will be contacted.
We strive to promote diversity and equal opportunity in the workplace and encourage applications from all qualified individuals, including those with disabilities. If selected to participate in the recruitment, selection, and/or assessment process, please inform Human Resources of the nature of any accommodation(s) that you may require.
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