Associate Manager, Advertising

Associate Manager, Advertising

Reporting to the Director of Marketing & Advertising, the Associate Manager, Advertising will hold an important position in growing our eCommerce presence at Arden Companies. The individual will need to possess strong analytical, strategic and communication skills to perform successfully. This role owns the coordination, execution, and measurement of online advertising and promotional plans, coordinates campaign materials and assets with sales, marketing, and other support teams.

Primary Responsibilities:

• Maximize return on investment of promotional and advertising activities across all key retail accounts. Including, but not limited to pay per click, search engine marketing, social media marketing, and display advertising, leveraging creativity and analytics.
• Establish and execute the global advertising schedules for optimum results including data driven analysis to accurately measure results.
• Perform periodic SEO research and analysis.
• Coordinate execution of the social community and affiliate relationship strategy.
• Coordinate activities with other departments as needed and perform other duties as required to support management and company initiatives.
• Report financial performance for advertising & promotional activities by account.

Professional Qualifications:

• Bachelor's degree in a business, marketing or eCommerce field.
• Minimum 1+ years' work experience in a related field.
• Familiarity with Adobe Photoshop and other Creative Cloud tools.
• Ability to communicate professionally and effectively both internally and externally.
• Ability to lead in a collaborative long distance team environment; self-directed, motivated and highly flexible.
• Creative and analytic thinker who can easily manage multiple tasks and prioritize work within tight, concurrent deadlines.
• Proficient in MS Office Suite (Excel and PowerPoint experience required).

Preferred Experience:

• Google Ads / Meta Ads (campaign ownership)
• Amazon Ads or retail media (big plus for eCommerce)
• Advanced Excel or analytics (SQL, dashboards)

BENEFITS PACKAGE & EMPLOYEE PROGRAMS

• Comprehensive Medical, Dental, and Vision Insurance
• Free Life Insurance
• Health and Dependent Care Flexible Spending Accounts
• 401k with company match
• Paid vacation, holidays and sick time
• Employee Assistance Program
• Access to thousands of free online courses
• Discounts on cell phones, movie tickets, gym memberships, and more!
• Education Assistance (both college degrees and professional certifications)
• Paid parental leave

Central Garden & Pet Company is a leading consumer goods company in the pet and garden industries. Guided by the belief that home is central to life, the Company's purpose is to proudly nurture happy and healthy homes. For over 45 years, its innovative and trusted solutions have helped lawns grow greener, gardens bloom bigger, pets live healthier, and communities grow stronger. Central is home to a diversified portfolio of market-leading brands including Amdro®, Aqueon®, Best Bully Sticks®, Cadet®, C&S®, Farnam®, Ferry-Morse®, Kaytee®, Nylabone®, Pennington®, Sevin® and Zoёcon®. With fiscal 2025 net sales of $3.1 billion, Central has strong manufacturing and logistics capabilities supported by a passionate, entrepreneurial growth culture. The Company is headquartered in Walnut Creek, California, and employs over 6,000 people, primarily across North America. We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law.