General Manager for Jeep Related Retail Store

Job Description Job Description Good call—that’s exactly the kind of responsibility that separates a true operator from someone just babysitting a store. If they can’t plan and execute events, they’re not the right hire for Pigeon Forge.

Here’s your updated version with that built in cleanly:

General Manager – Cades Cove Outpost (Pigeon Forge Location)

Location: Teaster Lane, Pigeon Forge, TN
Company: Cades Cove Outpost

Position Overview

We are seeking a highly driven, hands-on General Manager to lead and operate our new Cades Cove Outpost retail location in Pigeon Forge. This role is responsible for the full performance of the store, including sales, staffing, inventory, merchandising, events, and overall customer experience.

This is not a passive management role. The General Manager is expected to take full ownership of the store’s success, operate with an entrepreneurial mindset, and treat the business like it’s their own.

Key Responsibilities

Store Operations

Oversee all day-to-day operations of the retail store

Ensure the store is clean, organized, fully stocked, and visually compelling at all times

Maintain strong execution of merchandising and product displays

Monitor store performance and make adjustments to improve sales

Sales & Performance

Drive revenue growth and maximize profitability

Track daily, weekly, and monthly sales metrics

Identify opportunities to increase average ticket value and conversion rates

Lead by example on the sales floor

Inventory Management

Manage inventory levels to ensure proper stock at all times

Place and track product orders based on sales trends and seasonality

Prevent overstocking and stockouts

Work closely with ownership on product selection and new items

Staffing & Leadership

Hire, train, schedule, and develop store employees

Set clear expectations and hold team members accountable

Create a high-energy, customer-focused team culture

Handle all disciplinary actions, including terminations when necessary

Event Planning & Execution

Plan, organize, and execute multiple in-store and off-site events throughout the year

Coordinate staffing, inventory, signage, and logistics for each event

Work with ownership on promotional ideas and event strategy

Ensure events drive traffic, increase sales, and strengthen brand presence

Evaluate event performance and continuously improve future execution

Customer Experience

Ensure every customer has a positive, memorable experience

Resolve customer issues quickly and professionally

Maintain a strong reputation for service and quality

Financial & Administrative

Manage labor costs and scheduling efficiently

Handle cash management, deposits, and reporting

Maintain accurate records and operational systems

Communicate regularly with ownership on performance and needs

Qualifications

Proven experience managing a retail store or similar operation

Experience planning and executing events or promotions is strongly preferred

Strong leadership and decision-making ability

Experience with inventory management and purchasing

Comfortable hiring, training, and managing a team

Highly organized and detail-oriented

Strong work ethic with a hands-on approach

Ability to thrive in a fast-paced, high-traffic tourist market

What We’re Looking For

Someone who takes ownership, not just direction

A problem-solver who doesn’t wait to be told what to do

A leader who can build and maintain a strong team

A person who understands that retail is detail and execution

Someone who can create energy in the store through events and promotions

Compensation

Competitive base salary (based on experience)

Performance-based incentives tied to store success

Opportunity for growth within a rapidly expanding company