Senior Manager - Product Marketing

Product Marketing/Business Development Manager Accelerate global growth for our Mixed‑Signal and Linear product portfolio. This role requires a strong technical foundation combined with a market‑ and customer‑driven mindset. You will work closely with internal Product Managers and Subject Matter Experts to grow revenue through design wins, aligning customer needs, go‑to‑market execution, and product strategy. Key Responsibilities Drive global business development strategy for Mixed‑Signal and Linear products in close collaboration with Product Management and SMEs. Act as the primary interface between customers and internal teams, ensuring customer requirements, applications, and pain points are clearly understood and addressed. Identify, qualify, and develop new customer opportunities while expanding key strategic accounts. Work hand‑in‑hand with Product Managers to influence product positioning, roadmap priorities, and feature definition based on market and customer feedback. Coordinate with Subject Matter Experts, ensuring consistent technical messaging and effective customer support. Partner with Sales and FAE teams to maximize product adoption, design wins, and long‑term customer success. Identify new customers for our mixed‑signal devices and coordinate with Sales and FAE to provide complete support. Lead customer engagements, including technical discussions on how our devices can meet their requirements. Support global promotional activities and value‑based messaging tailored to key customers and target markets. Required Qualifications Bachelor’s degree in Electrical Engineering or a related technical discipline (advanced degree preferred). Strong technical background in Mixed‑Signal and/or Linear semiconductor products. Proven experience in business development, product marketing, or technical sales. Demonstrated ability to work cross‑functionally with Product Management, SMEs, Sales, and FAEs. Ability to translate technical concepts into clear business value for customers and internal stakeholders. Excellent communication, presentation, and relationship‑building skills. Willingness and ability to travel internationally up to 20%. Travel Time: 0% - 25% Microchip Technology Inc is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. For more information on applicable equal employment regulations, please refer to Know Your Rights: Workplace Discrimination is Illegal Poster. To all recruitment agencies: Microchip Technology Inc. does not accept unsolicited agency resumes. Please do not forward resumes to our recruiting team or other Microchip employees. Microchip is not responsible for any fees related to unsolicited resumes. #J-18808-Ljbffr Dormont Manufacturing Co