Head of Oral Consumer Insights & Brand Strategy
The British American Tobacco Group
Reynolds American seeks a Director Oral Consumer Insights to lead strategic consumer research across Traditional and Modern Oral nicotine categories. Based in Winston-Salem, NC, this role requires 10+ years of market research and strong cross-functional leadership.
You will drive advanced analyses, partner with Marketing Intelligence, Consumer Marketing, and Revenue Growth Management to inform brand actions and growth initiatives.
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$58.76k - $97.94k
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$16 per hour
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