Senior Manager, Commercialization Data Product - Omnichannel Data

Working with Us
Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You'll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us.

Summary:

The Senior Manager, Commercialization Data Product - Omnichannel Data supports the build and operationalization of omnichannel data products on the Databricks platform, ensuring that HCP, patient, media, and digital channel data is curated, governed, and ready for commercial analytics consumption. This role bridges business strategy and data engineering, partnering Omnichannel Excellence, Brand, CASA Analytics, BIT, Media, Digital, and Market Access stakeholders to enable data-driven omnichannel decision-making at scale.

Responsibilities:

Omnichannel Data Product Support & Delivery

• Contribute to end-to-end delivery of omnichannel data products - from requirements and domain design through deployment - on the Databricks platform.
• Translate omnichannel business requirements (HCP engagement, patient journeys, media performance) into data product specs, user stories, and acceptance criteria.
• Support execution of data product roadmaps, release schedules, and backlogs with IT and data engineering teams.
• Help ensure omnichannel data assets (HCP 360, Patient 360, media attribution, channel performance) are built, versioned, catalogued, and accessible.

Databricks Platform Enablement

• Support design and delivery of curated omnichannel data layers within the Databricks platform, ensuring governed data products for commercial analytics.
• Partner with BIT and data engineering to define pipelines, transformation logic, and refresh SLAs for omnichannel feeds (CRM, media, digital engagement, third-party data).
• Contribute to adoption of Databricks-native features (Unity Catalog, Delta Live Tables) to enable governed self-service access for analytics stakeholders.
• Monitor pipeline reliability and data freshness; assist triaging quality and latency issues with engineering teams.

Omnichannel Measurement & Analytics Enablement

• Collaborate with Omnichannel Excellence CoE, CASA Analytics, Brand, and Media to help define KPIs, measurement frameworks, and benchmarks across paid, owned, and earned channels.
• Support multi-channel data integration - linking media, digital engagement, CRM, and sales data - for monthly/quarterly omnichannel performance reporting.
• Contribute to audience analytics capabilities to inform personalized HCP and patient engagement strategies.

Data Governance & Quality

• Support implementation of data governance frameworks across omnichannel domains, including stewardship roles, data definitions, and approved usage guidelines.
• Help ensure datasets are catalogued with accurate metadata, lineage, and ownership in the enterprise data catalog.
• Monitor data quality dashboards; assist in defining completeness, accuracy, and timeliness rules for omnichannel pipelines.
• Assist with third-party data licensing, redistribution, and privacy/retention compliance.

Qualifications:

• Bachelor's degree in Information Systems, Data Science, Life Sciences, or Business; MBA or advanced degree preferred
• Minimum 3 years in data products, commercial analytics, or data engineering in pharma or life sciences
• Omnichannel marketing and analytics experience - digital media, search, social, CRM, HCP/patient engagement
• Strong fluency on Databricks data management: data pipelines, Unity Catalog, curated layer design
• Track record delivering data products end-to-end in an agile, cross-functional environment
• Familiarity with data governance, data catalog platforms, metadata management, and data quality frameworks
• Strong analytical and communication skills; able to translate multi-channel data into clear, actionable insights
• Self-directed with strong accountability and urgency

Key Competencies

• Data Product Delivery: Executes omnichannel data product delivery across the full lifecycle - requirements, build, versioning, and documentation
• Databricks: Familiarity and Hands-on with Unity Catalog, and governed data product patterns
• Omnichannel Fluency: Knows HCP/patient engagement data, multi-channel campaign measurement, and digital analytics
• Stakeholder Collaboration: Works effectively across commercial, analytics, BIT, and vendor teams
• Data Governance: Applies governance principles - lineage, classification, ownership, and privacy controls
• Agile Delivery: Experienced in backlog management, sprint planning, and release coordination

#CASA

If you come across a role that intrigues you but doesn't perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

Compensation Overview:

Princeton - NJ - US: $148,410 - $179,838


The starting compensation range(s) for this role are listed above for a full-time employee (FTE) basis. Additional incentive cash and stock opportunities (based on eligibility) may be available. The starting pay rate takes into account characteristics of the job, such as required skills, where the job is performed, the employee's work schedule, job-related knowledge, and experience. Final, individual compensation will be decided based on demonstrated experience.


Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit

Benefit offerings are subject to the terms and conditions of the applicable plans in effect at the time and may require enrollment. Our benefits include:

• Health Coverage: Medical, pharmacy, dental, and vision care.
• Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP).
• Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support.

Work-life benefits include:

Paid Time Off

• US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays (not applicable to employees in Phoenix, AZ, Puerto Rico or Rayzebio employees)
• Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays

Based on eligibility*, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day.

All global employees full and part-time who are actively employed at and paid directly by BMS at the end of the calendar year are eligible to take advantage of the Global Shutdown.

*Eligibility Disclosure: The summer hours program is for United States (U.S.) office-based employees due to the unique nature of their work. Summer hours are generally not available for field sales and manufacturing operations and may also be limited for the capability centers. Employees in remote-by-design or lab-based roles may be eligible for summer hours, depending on the nature of their work, and should discuss eligibility with their manager. Employees covered under a collective bargaining agreement should consult that document to determine if they are eligible. Contractors, leased workers and other service providers are not eligible to participate in the program.

Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as "Transforming patients' lives through science™ ", every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol

BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:

Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.

Supporting People with Disabilities

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to View email address on click.appcast.io. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

Candidate Rights

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information:

Data Protection

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Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.

If you believe that the job posting is missing information required by local law or incorrect in any way, please contact BMS at View email address on click.appcast.io. Please provide the Job Title and Requisition number so we can review. Communications related to your application should not be sent to this email and you will not receive a response. Inquiries related to the status of your application should be directed to Chat with Ripley.

R1603122 : Senior Manager, Commercialization Data Product - Omnichannel Data