Branded Content Journalist

Job Description

Job Description

Description:

Branded Content Journalist —$45k-47k Annually, Top News Organization, Meaningful Work

Do you light up when a business owner tells you the story behind why they opened their doors? Are you the kind of writer who loves building relationships across teams to deliver content people actually want to read?

This role for a Branded Content Journalist, internally titled Multi-Platform Journalist, sits at the intersection of storytelling, marketing and technology—and that's exactly what makes it rare. Based at our Pflugerville headquarters, you'll write about 10 sponsored content pieces a week for all of our Texas metros—Austin, Houston, and Dallas-Fort Worth. In addition to writing, you’ll also be at the forefront of new, in-house tech to adapt to changing AI search so your stories can be found, cited, read and maximized across platforms. 

If you love storytelling, want to work independently and as part of a team, and for a mission that speaks to community connection and thriving businesses, we want to meet you!  Become an Impacter today.

A Day in the Life

For an example of the content you would be writing, separate from our news content, visit our storytelling site: communityimpact.com/storytelling.

• Interviewing & Source Relationships: Research a business, prepare thoughtful story ideas and interview questions, then coordinate and conduct video or email interviews. 
• Writing & Approvals: Balance customer edits alongside required AP and CI style tools to ensure you're meeting the expectations of the advertiser and the needs of our brand to drive results. 
• Marketing Ideation: Assist sales reps with campaign ideas for current customers or to help upsell for future revenue, then write in a style that makes readers want to click a headline and read top to bottom. 
• Cross-Functional Execution: Work across internal departments to meet deadlines and related goals, plus problem-solve when issues arise. 
• Tool Implementation: Understand our in-house CRM and use our in-house CMS and other software to help you juggle your workload. 

About You

You should apply if you take pride in these work competencies: 

• Excellence & Reliability: You write interesting and creative stories with tight copy, minimal errors, and on deadline. You do what you say you'll do—commitments and delivery match, no one has to chase you, and when something is going to slip you say so early. 
• Initiative & Enthusiasm: You bring energy and urgency, take initiative without being asked, and push through obstacles instead of escalating them. You build trust fast with people you may never meet in person, and you find genuine satisfaction in helping local business thrive—from your first interaction to your final delivery. Internally, you're a team player, happy to share your learnings and celebrate teammates' wins. 
• Learning & Creative Problem-Solving: You pick up new tools, processes, or general change , understanding we're a growing business that adapts quickly to our industry. You bring solutions, not just problems, and apply feedback or borrow ideas to consistently improve. 
• Ownership & Integrity: You own outcomes, report transparently, and want coaching to keep getting better. You choose the right path over the convenient one, speak up when something's off, and treat customers, vendors, and peers consistently. 
• Resilience & Mission Alignment: You keep your output and your attitude steady, recovering quickly from setbacks. You've read communityimpact.com, you're inspired by our local news mission, and you'd talk about it unprompted. 

Why Join Community Impact? 

• Have your byline featured alongside our trusted brand in emails, online, and occasionally in print
• Starting $45,000-$47,000 annually
• Based in Pflugerville, TX—hybrid schedule of 3 days in-office, 2 days telework (8:30-5:30PM)
• Paid Time Off: starting at 112 hours annually
• Paid Holidays: 10 per year, plus an additional paid day off for your birthday 
• Comprehensive Benefits: Medical, Dental, Vision, and more
• Career Growth: opportunities for development and advancement

If you are ready to make a real difference in your community, apply today! 

• Reliable transportation to drive to a local office and occasionally to business events. 
• At least 1 year of prior work experience in a role that uses your background in journalism, marketing, communications, English, or similar degree.
• Willingness to follow our company-wide social media and impartiality policies.