Associate Director, HCP Marketing

Description

Ardelyx is a commercial-stage biopharmaceutical company focused on redefining treatment approaches for patients with significant unmet medical needs. By combining scientific innovation with a collaborative, purpose-driven culture, we strive to create meaningful impact for patients.


Team Ardelyx is united by a shared mission and guided by our core values: Passionate, Fearless, Dedicated, and Inclusive.


We foster an inclusive environment where employees are respected, supported, and empowered to make an impact - both within our company and in the lives of patients we serve.

Position Summary: We are seeking a dynamic and experienced Associate Director, HCP Marketing to join our Marketing team. This role will report to the Director of Marketing and will contribute and lead key healthcare provider (HCP) initiatives in support of the US strategic and tactical plans of IBSRELA specifically focused on Peer to Peer (P2P) and Omnichannel tactics. This position requires a highly motivated individual who can effectively work in a fast-paced environment, has a solution-oriented mindset, and is able to execute. The Associate Director, HCP Marketing is responsible for collaborating with multiple cross-functional stakeholders, including but not limited to Medical Affairs, Market Access, Patient Services, Market Research, Sales, Regulatory, Commercial Operations, Legal, and Commercial leadership. This is a great opportunity for candidates looking to work on a broad range of initiatives and gain exposure to company leadership. Responsibilities:

• Lead for Peer-to-Peer Program Management (Speaker Bureau ownership, content creation, Advisory Boards, Product Theaters, etc.)
• Manage all aspects of P2P programming including communications with field team, internal departments, training, vendors and attendees
• Collaborate with Thought Leader Liaison team on speaker recruitment, communications to speakers, contracting and training
• Organize and manage implementation of product theaters and speaker bureau programs, and related trainings (live and virtual), ensuring compliance with company policies, standard procedures and business rules
• Manage P2P agency to provide strategic leadership, managing operations within allocated budget: inclusive of implementation of metrics plans, management of quarterly business reviews, rep portal oversight, financial disbursements to speakers and vendors, etc.
• Oversee Medical Education agency to create educational, medically sound, and informative presentations as well as marketing collateral for all P2P promotion
• Own and execute the development, planning, and execution of HCP Advisory Boards to gather actionable insights that inform brand strategy and decision-making
• Partner closely with Digital Lead to create content for all non-personal promotion tactics across omnichannel platforms driving targeted HCP engagement and measurable brand growth
• Partner closely with HCP Lead to develop digestible content for digital consumption
• Develop and maintain positive and collaborative working relationships with a broad range of internal stakeholders to ensure success of cross-functional initiatives and long-range plans
• Work closely with sales and sales leadership team to understand market challenges and provide/adapt strategies, tools, training, and messages to drive success
• Collaborate with marketing team on overall brand strategy and execution of tactics

Qualifications :

• Bachelor's degree, advanced degree preferred, in Marketing or related with 8 - 10 years of commercial pharmaceutical marketing with experience driving HCP engagement through peer-to-peer (P2P) education, or equivalent experience
• Demonstrated ability to think outside the box
• Excellent analytical and problem-solving skills
• Combination of strong strategic thinking with ability to execute tactical plans
• Ability to work well in fast-paced entrepreneurial environment with significant autonomy
• Strong communication and presentation skills to interface with cross-functional partners and senior management
• Ability to effectively and consistently execute multiple projects simultaneously
• Excellent interpersonal, collaboration, and leadership skills
• Proven track record for consistently meeting or exceeding goals and objectives
• Ability to travel as required to meet business needs (~30%)

The anticipated annualized base pay range for this full-time position is $178,000 - $220,000. Ardelyx utilizes industry data to ensure that our compensation is competitive and aligned with our industry peers. Actual base pay will be determined based on a variety of factors, including years of relevant experience, training, qualifications, and internal equity. The compensation package may also include an annual bonus target and equity awards, subject to eligibility and other requirements. Ardelyx also offers a robust benefits package to employees, including a 401(k) plan with generous employer match, 12 weeks of paid parental leave, up to 12 weeks of living organ and bone marrow leave, equity incentive plans, health plans (medical, prescription drug, dental, and vision),life insurance and disability, flexible time off, annual Winter Holiday shut down, and at least 11 paid holidays. Ardelyx is an equal opportunity employer