Head of Branch & ATM Expansion and Optimization
Truist
The position is described below.
Regular or Temporary: Regular Language Fluency: English (Required) Work Shift: 1st shift (United States of America)
Essential Duties and Responsibilities
Role Summary
- Own the overall retail network expansion and optimization strategy, including multi-year plans for market growth, branch distribution, DeNovo openings, renovations, closures, and ATM placement.
- Translate enterprise growth priorities, market opportunity, client behavior, financial performance, and competitive insights into clear network strategies and executable portfolio actions.
- Establish decision frameworks, prioritization criteria, governance routines, and executive recommendations for investments across branch growth, optimization, consolidation, modernization, and closures.
- Maintain an integrated view of the retail network portfolio, including market expansion opportunities, performance trends, capital needs, execution risks, dependencies, and tradeoffs.
DeNovo Performance, Execution & Sales Growth
- Lead DeNovo performance and execution from pre-opening readiness through the first two years of operation, ensuring new branches progress from successful launch to sustainable market performance.
- Drive disciplined sales growth in new DeNovo locations, including client acquisition, deposit growth, relationship deepening, referral activation, community presence, and Premier and small business opportunity capture.
- Partner with region, market, area, and branch leaders to establish launch plans, readiness routines, performance cadences, barrier removal, and corrective action plans.
- Capture lessons learned from openings and scale effective playbooks, tools, scorecards, field routines, and best practices across the DeNovo portfolio.
Branch Growth, Closures, Renovations & End-to-End Execution
- Lead end-to-end business execution for branch growth, including strategy development, market prioritization, site pipeline alignment, launch readiness, partner coordination, opening execution, and post-opening performance routines.
- Oversee business strategy and execution support for branch closures, ensuring client transition planning, teammate readiness, risk mitigation, communication alignment, and performance tracking.
- Partner on branch renovation and modernization strategies to improve client experience, teammate effectiveness, brand presence, and market competitiveness.
- Identify and remove barriers that could delay growth, optimization, closures, or renovations, escalating decisions, resourcing needs, and tradeoffs when appropriate.
ATM Channel Strategy, Transformation and Experience & Physical Distribution Integration
- Set the strategic outlook, roadmap, and prioritization agenda for ATM Channel Strategy, Transformation and Experience, including Teller Connect capabilities, distribution, placement, optimization, and integration into the broader retail network.
- Partner with Digital, Technology, Operations, Finance, Real Estate, vendors, Branch and Premier executives, and business leaders to align ATM hardware, software, servicing, innovation, and channel capabilities with client needs and network strategy.
- Lead ATM channel experience and optimization efforts to support client access, ease of use, cost efficiency, market coverage, branch strategy, and the bank’s omni-channel vision.
- Provide business leadership for ATM investment planning, vendor engagement, feature prioritization, transformation initiatives, performance routines, and channel financial management.
Enterprise Partnership, Governance & Financial Stewardship
- Partner heavily with Branch and Premier executives, the Head of Real Estate Strategy and Portfolio Transaction Management, Corporate Real Estate, Finance, Legal, Risk, Operations, Marketing, Digital, Analytics, and field leadership to align business strategy, portfolio actions, investment decisions, and execution plans.
- Co-lead business case development for growth, optimization, closure, renovation, and ATM initiatives, including financial analysis, benefit sizing, risk assessment, scenario modeling, and executive decision support.
- Define governance routines, decision rights, stage gates, performance metrics, executive reporting, and escalation paths to ensure disciplined execution and accountability.
- Ensure network expansion and optimization activities are executed in accordance with applicable risk, compliance, operational, brand, financial, and audit standards.
Qualifications
- Bachelor’s degree in Business, Finance, Economics, or related field; advanced degree or equivalent experience preferred.
- 12+ years of progressive leadership experience in retail banking, distribution strategy, branch banking, network planning, corporate real estate strategy, financial services operations, ATM/channel management, or related fields.
- Demonstrated success developing and executing multi-year strategies for physical distribution, market expansion, branch growth, network optimization, renovations, closures, or complex transformation programs.
- Strong understanding of retail banking performance, client acquisition, deposit growth, branch operations, client experience, market strategy, ATM channel capabilities, and financial management.
- Experience partnering with Corporate Real Estate, Finance, Technology, Operations, Marketing, Risk, Legal, and field leadership to deliver complex initiatives across a matrixed organization.
- Expertise in business case development, portfolio governance, investment prioritization, performance management, scenario analysis, and executive decision support.
- Executive-level communication, strategic thinking, relationship management, influencing, negotiation, and change leadership skills.
- Ability to lead through influence, align senior stakeholders, manage ambiguity, balance competing priorities, and drive measurable outcomes in a dynamic environment.
- Ability to travel as needed to priority markets, branch locations, renovation sites, closure markets, and ATM/network locations.
General Description of Available Benefits for Eligible Employees of Truist Financial Corporation
All regular teammates (not temporary or contingent workers) working 20 hours or more per week are eligible for benefits, though eligibility for specific benefits may be determined by the division of Truist offering the position. Truist offers medical, dental, vision, life insurance, disability, accidental death and dismemberment, tax-preferred savings accounts, and a 401k plan to teammates. Teammates also receive no less than 10 days of vacation (prorated based on date of hire and by full-time or part-time status) during their first year of employment, along with 10 sick days (also prorated), and paid holidays. For more details on Truist’s generous benefit plans, please visit our Benefits site. Depending on the position and division, this job may also be eligible for Truist’s defined benefit pension plan, restricted stock units, and/or a deferred compensation plan. As you advance through the hiring process, you will also learn more about the specific benefits available for any non-temporary position for which you apply, based on full-time or part-time status, position, and division of work.
Truist is an Equal Opportunity Employer
Truist is an Equal Opportunity Employer that does not discriminate on the basis of race, gender, color, religion, citizenship or national origin, age, sexual orientation, gender identity, disability, veteran status, or other classification protected by law. Truist is a Drug Free Workplace. EEO is the Law E-Verify IER Right to Work About Truist Truist is a purpose-driven financial services company, formed by the historic merger of equals of BB&T and SunTrust. We serve clients in a number of high-growth markets in the country, offering a wide range of financial services. At Truist, our purpose is to inspire and build better lives and communities. That happens through real care to make things better. To meet client needs, to empower teammates, and to lift up communities. Learn more about Truist on truist.com.
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