Salesforce TPM Consultant

Functional Consultant / Sme For Salesforce Trade Promotions Management (Tpm) Implementation

Functional Consultant / Sme who will lead the functional design, client stakeholder engagement, and requirements alignment of the salesforce trade promotions management (tpm) implementation.

Key responsibilities:

• Translating business needs into scalable tpm solutions, aligning requirements with emerging industry trends driving transformation across planning, budgeting, execution, and analytics.
• Lead functional workshops with client appliances stakeholders
• Leverage l2–l5 tpm process mapping to refine requirements for tpm
• Define and document business requirements, promotion workflows, and approval hierarchies.
• Collaborate with technical teams to design and validate salesforce tpm configurations and integrations.
• Document requirements for joint business planning with retail partners by leveraging collaborative dashboards and shared promotion calendars.
• Drive adoption of ai-powered scenario modeling, budget optimization, and real-time execution monitoring to improve process maturity for client appliances.
• Support personalized promotions and omnichannel campaign management using salesforce marketing cloud.
• Align tpm strategies with client's esg goals, including sustainability-linked promotions and reporting.
• Facilitate change management and training for end-users and business teams.
• Monitor kpis and roi metrics to continuously refine promotion strategies.

Required skills & experience:

• 10+ years of experience in consumer goods, or retail; must have executed several projects in trade promotions.
• Strong understanding of tpm lifecycle: planning, budgeting, execution, claims, and analytics.
• Basic knowledge of integration requirements for a holistic tpm solution
• Excellent stakeholder management and communication skills.
• Ability to translate business needs into functional specifications and user stories.
• Experience in consumer durables or appliance industry is a strong plus.