Digital Marketing Specialist (Princeton)

About Us ISMG is a global intelligence firm and media powerhouse, leading the way in cybersecurity, enterprise IT, and digital transformation. With 10+ brands, 38 digital media properties, and over 400 premier events annually—ISMG connects a network of over 2M executives, decision-makers, and innovators with the insights and opportunities they need to stay ahead. We’re not just evolving—we’re accelerating. By continuing to expand our business and enhance our solution offerings, we’re entering one of the most exciting phases in our company’s growth. This is the moment to join us. The Opportunity We’re seeking a creative and results-driven Digital Marketing Specialist to amplify the impact of our fast-growing Digital Campaigns team. In this role, you’ll oversee and optimize digital marketing campaigns for enterprise clients—from launch to performance analysis—ensuring measurable outcomes and long-term client success. This is a high-visibility, fast-paced role where you’ll balance multiple priorities, collaborate across global teams, and bring data-driven insights to life. If you thrive in a detail-oriented environment, excel at multitasking, and love driving impact through digital strategy, we’d love to hear from you! What You'll Do Manage digital marketing campaigns end-to-end, ensuring seamless execution, performance accountability, and on-time delivery. Track KPIs, segment audiences, refine messaging, and make data-driven adjustments to maximize engagement and ROI. Translate campaign performance into meaningful trends and recommendations for internal teams and clients. Build expertise in email marketing, landing page optimization, and digital engagement strategies to continually elevate client campaigns. Proofread and optimize promotional copy to align with ISMG’s high standards and client expectations. Work seamlessly across a diverse, cross-cultural team to deliver exceptional client outcomes. Keep up with the latest marketing and industry trends while developing familiarity with the information security vendor ecosystem. What You Bring to the Table Required: 3–5 years of experience in digital marketing and campaign management Experience creating marketing materials with strong copy writing/editing skills Background in technology or information security marketing a strong plus Strong project management skills—organized, deadline-driven, and able to manage multiple campaigns simultaneously A proactive, curious, and solutions-focused mindset with a drive for efficiency Team-oriented and collaborative, yet capable of working independently when needed Excellent written and verbal communication skills Preferred: Experience with digital assets such as white papers, webinars, gated content promotion, etc. Experience with Marketo or other marketing automation tools Why ISMG? Join a digital marketing powerhouse at the forefront of cybersecurity and enterprise IT. Collaborate with innovative thinkers and creative professionals who inspire excellence. Make a direct impact on both client success and company growth. Thrive in a supportive culture that values autonomy, innovation, and results. Ready to be part of something bigger? Apply now! Visit ISMG.io to learn more. Located in Princeton, NJ (in-office Mon–Fri) Information Security Media Group