SEO Strategist

SEO Strategist Overview We're looking for a sharp, performance-obsessed SEO Strategist to join our growing team. In this role, you'll own SEO strategy for a portfolio of large and enterprise-sized clients—driving organic growth, leading client relationships, and pushing the boundaries of what search can do. If you think beyond keywords and rankings and into the full user journey, CRO, and data storytelling, this is your seat at the table. Compensation $85,000 – $95,000 base salary depending on experience, with annual compensation reviews based on performance. Potential semi-annual bonus based on company and individual performance. Key Responsibilities Strategic Leadership & Client Management: Assess and formulate advanced SEO strategies for large to enterprise-sized clients, serving as a leading SEO authority both internally and externally. Oversee a substantial client portfolio as the primary point of contact across accounts. Performance-Focused SEO: Think innovatively to conceptualize and implement strategies that enhance clients' organic rankings through comprehensive on-site and off-site optimizations and testing recommendations, including: AI Search strategies Organic Reddit and YouTube optimization Technical SEO On-page optimizations Content production and planning Link building Website UX/UI best practices CRO & CRM Strategy: Drive impact beyond pure-play SEO by maximizing the value of every session and user. Analyze behavioral data to devise on-site CRO and CRM UX and messaging strategies that generate incremental performance gains. Data-Driven Execution: Host client status calls and meticulously track and report on campaign results, SEO activities, and data analysis. Leverage Google Analytics and ranking tools to measure strategy effectiveness, while staying ahead of search engine updates and algorithmic shifts. Client Satisfaction & Sales Collaboration: Ensure timely deliverables and consistently exceed client expectations. Partner with the sales team on audits, custom strategy development, pitches, and sales decks—while enhancing SEO sales collateral and pitch materials. Process Enhancement & Knowledge Sharing: Develop and improve team processes, reporting frameworks, knowledge bases, and communication practices. Stay current with the latest SEO platforms and tools, championing relevant innovations across the team. What We're Looking For 4–6 years of SEO agency experience with a proven track record of success Strong understanding of search engine algorithms, updates, and their business impact Demonstrated experience analyzing data to set and implement performance-driving SEO strategies—repeatedly and at scale Expert-level proficiency across tools including: Search Console, Google Analytics, Screaming Frog, SEMrush, Google Ads, Moz, ContentKing, VWO/Optimizely, Shopify, Klaviyo/Braze/Salesforce, and/or related platforms Strong working knowledge of HTML, CSS, JavaScript, and website design principles Excellent analytical and problem-solving skills with exceptional attention to detail Self-starter mentality with an eagerness to consistently meet and exceed objectives and take on greater responsibility Exceptional written and verbal communication skills Strong ability to prioritize, multitask, and manage time efficiently in a fast-paced environment Comfortable working both independently and collaboratively to meet client goals Genuine passion for the world of SEO Who We Are Direct Agents is not a traditional agency. We are an elite team of builders and operators—growth strategists, media architects, and creative thinkers—who partner with ambitious brands to drive measurable revenue growth. Backed by Kanopy AI, our proprietary intelligence platform, and exclusive partnerships with tech and media platforms, we deliver the kind of unfair advantage that helps clients dominate, not just compete. We operate at the intersection of technology, media, and strategy—where AI meets human expertise to produce outcomes that neither can achieve alone. Our client roster includes brands like Tennis Channel, Marvel, NYSE, Morgan Stanley, Prologis, and DistroKid. What Sets Us Apart Proprietary AI That Actually Works: Kanopy AI is our custom-built intelligence platform—real-time campaign optimization, media mix modeling, natural language analytics, and algorithm enrichment that gives our clients (and our team) a genuine edge. This isn't a buzzword; it's operational. Exclusive Platform Access: Direct partnerships across Google AI Search, Meta, TikTok, Amazon, Freewheel, Teads, Stackadapt, and best-in-class tech and media partners. An Elite, Not Bloated, Team: 100+ operators who move fast, think deeply, and ship work that matters. No layers of bureaucracy. Direct access to senior leadership and the executives building the strategy. AI Integration Across Everything: Claude, ChatGPT, and proprietary AI tools are embedded in our workflows—from data analysis and creative versioning to strategic planning and client intelligence. 7x Crain's Best Places to Work: A people-first culture with a 12-month average time to promotion, a 4-day workweek, and genuine investment in career development. Certified Minority-Owned Business: 48% BIPOC representation across the agency, 60% female representation—a team that reflects the diverse markets we serve. Benefits Regular performance reviews with quarterly growth path check-ins Comprehensive health, dental, vision, and mental health benefits (One Medical, Talkspace, KindBody, Health Advocate) 15–24 days PTO/year depending on seniority, plus birthday off, 7 sick/safe days, and up to 12 weeks paid parental leave New MacBook Pro and access to cutting-edge AI tools across the agency Sun-drenched penthouse Acceleration Hub on 5th Avenue in Flatiron—with commuter benefits and Citibike membership Dog-friendly office, regular team events (Field Day, Ski Club, Golf League, holiday celebrations), and a culture built around ownership and ambition Location: This role is based in our NYC headquarters. You must reside or be willing to relocate within commuting distance. Please be aware of fraudulent recruiters and scams. If you move forward in our recruitment process, you will only be contacted by the Direct Agents HR team. 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