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Senior Program Manager, Product Marketing

$110k - $164k

Indeed

Our Mission

As the world's number 1 job site*, our mission is to help people get jobs. We strive to cultivate an inclusive and accessible workplace where all people feel comfortable being themselves. We're looking to grow our teams with more people who share our enthusiasm for innovation and creating the best experience for job seekers.

(*Comscore, Total Visits, March 2025)

Day to Day

We are looking for an experienced product marketing manager to help us identify and build solutions that help job seekers find better work. You will play a pivotal role in working across global product, UX, and marketing teams to bring exciting Job Seeker products and features to life. The ideal candidate will have experience developing a deep understanding of the market and players, influencing product strategy, establishing go-to-market strategies that unlock opportunities for consumers, and working cross-functionally with partners at various altitudes throughout the company.

Responsibilities

  • Understand market, competitive landscape, and target audiences and translate it into actionable insights for Product and Go-To-Market teams

  • Own and define clear product positioning, naming, messaging and narratives for a portfolio of products

  • Develop and execute global go-to-market strategies including goals, metrics for success, product marketing communications, and integrated launch planning with cross-functional partners.

  • Partner with brand and integrated marketing on outbound marketing and advertising strategies and programs to drive awareness, adoption and long-term engagement

  • Act as the point of contact for communicating product roadmaps, GTM updates and reviews with cross functional leadership

  • Assess and prioritize growth opportunities to inform product and marketing strategy

Skills/Competencies

  • Requires a minimum of 10 years of related experience; or a minimum of 8 years with a Bachelor's degree; or 6 years and a Master's degree; or a PhD with 3 years experience.

  • Analytical thinker with consumer-first mindset

  • Experience synthesizing consumer insights and industry perspectives; identifying and prioritizing user needs to help build better products and GTM strategies

  • Communicator with experience simplifying concepts, influencing executive partners, and creating messaging and content for external audiences

  • Cross-functional collaborator with experience managing complex projects with multiple partners

  • Comfortable with ambiguity, uncertainty, and a rapidly evolving business landscape

At this time, we are not considering candidates for this role who are based in the following location: San Francisco Bay Area, California.

Salary Range Transparency

Tier 1 - United States of America 110,000 - 164,000 USD per year

Tier 2 - United States of America 121,000 - 181,000 USD per year

Tier 3 - United States of America 133,000 - 199,000 USD per year

Salary Range Disclaimer

The salary range for this role reflects the minimum and maximum compensation for the role. Offers are typically made between the range minimum and the range midpoint. Actual compensation will be determined based on job-related skills, experience, and expertise, as evaluated during the interview process. The range(s) listed is just one component of Indeed's total compensation package for employees. Other rewards may include quarterly bonuses, Restricted Stock Units (RSUs), a Paid Time Off policy, and many region-specific benefits. Compensation may also vary based on where a role is performed, as work locations are grouped into geographic pay tiers to reflect cost of labor differences in different geographic markets. Candidates can view geographic pay tiers by location on our career site ( and recruiters can confirm how location is considered for a specific role.

Benefits - Health, Work/Life Harmony, & Wellbeing

We care about what you care about. We have a multitude of benefits to support Indeedians, as well as their pets, kids, and partners including medical, dental, vision, disability and life insurance. Indeedians are able to enroll in our company's 401k plan, as well as an equity-based incentive program. Indeedians will also receive open paid time off, 11 paid holidays a year and up to 26 weeks of paid parental leave. For more information, select your country and learn more about our employee benefits, program, & perks at !

Equal Opportunities and Accommodations Statement

Indeed is deeply committed to building a workplace and global community where inclusion is not only valued, but prioritized. We're proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, family status, marital status, sexual orientation, national origin, genetics, neuro-diversity, disability, age, or veteran status, or any other non-merit based or legally protected grounds.

Indeed provides reasonable accommodations to qualified individuals with disabilities in the employment application process. To request an accommodation, please visit If you are requesting accommodation for an interview, please reach out at least one week in advance of your interview.

For more information about our commitment to equal opportunity/affirmative action, please visit our Careers page (

Inclusion & Belonging

Inclusion and belonging are fundamental to our hiring practices and company culture, forming an integral part of our vision for a better world of work. At Indeed, we're committed to the wellbeing of our employees and on a mission to make this the best place to work and thrive. We believe that fostering an inclusive environment where every employee feels respected and accepted benefits everyone, fueling innovation and creativity.

We value diverse experiences, including those who have had prior contact with the criminal legal system. We are committed to providing individuals with criminal records, including formerly incarcerated individuals, a fair chance at employment.

Those with military experience are encouraged to apply. Equivalent expertise demonstrated through a combination of work experience, training, military experience, or education is welcome.

Indeed's Employee Recruiting Privacy Policy

Like other employers Indeed uses our own technologies to help us find and attract top talent from around the world. In addition to our site's user and privacy policy found at , we also want to make you aware of our recruitment specific privacy policy found at .

Agency Disclaimer

Indeed does not pay placement fees for unsolicited resumes or referrals from non-candidates, including search firms, staffing agencies, professional recruiters, fee-based referral services, and recruiting agencies (each individually, an "Agency"), subject to local laws. An Agency seeking a placement fee must obtain advance written approval from Indeed's internal Talent Acquisition team and execute a fee agreement with Indeed for each job opening before making a referral or submitting a resume for that opening.

AI Notice

Indeed is committed to ensuring fairness and transparency throughout our hiring process. We use artificial intelligence (AI) tools to assist in the screening, assessment, and selection of applicants for this position by analyzing information provided in resumes and applications. Our use of AI does not replace human decision-making.

Unless otherwise notified, Indeed does not use AI constituting an AEDT or an ADMT as those tools are defined in applicable laws.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

The deadline to apply to this position is June 26th. Job postings may be extended at the hiring team's discretion based on applicant volume.

#INDMARKET

Reference ID: 47162

Vacancy posted 2 days ago
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