Marketing Associate

Marketing Associate, DMVThe Marketing Associate for DMV will assist with coordination and managing the development, production, and implementation of all marketing tactics, strategies and related projects associated with the property's revenue and marketing objectives. This role supports a team of Marketing Directors and Marketing Managers in developing annual marketing plans to achieve both short and long-term revenue and marketing objectives while partnering closely with other topline disciplines (Sales and Revenue Management) to develop overarching cross-cutting strategies tailored to the hyper-competitive DMV market. Oversees coordination of all internal and external communications through digital presence, including but not limited to property websites, third-party channels, and social media while maintaining brand integrity. This position reports directly to the DMV Area Director of Marketing.Marketing Manager - Marketing Director - Senior Director of MarketingStrategic Planning & Management:Collaborate with Marketing Directors to develop marketing strategies, plans, and budgets aligned with business prioritiesManage cluster marketing strategies when applicableAid repositioning efforts with Area Team, GM, and hotel executive teamMonitor and evaluate campaign performance using relevant reporting toolsTrack and analyze marketing spend to ensure alignment with goals and maximize ROIMarketing Execution:Support execution of marketing initiatives, creative briefs, and collateral productionAssist hotel teams with marketing material production and distributionPlan and organize presentations and maintain editorial calendarsManage photo galleries, design templates, and hotel collateral per Marketing Directors' prioritiesContent & Asset Management:Partner with social media agency to gather video and contentCollaborate on hotel photoshoots, managing logistics and digital asset libraryManage content distribution across various channelsEvents & Partnerships:Assist in overseeing monthly events planning and onsite managementFoster partnerships and communicate special offersResearch innovative programming and packagesPublic Relations:Support PR strategy development, maintaining editorial calendar and pitch anglesCollaborate with PR agencies or manage PR messaging directlyGather timely information from on-property teams for PR needsSupport Corporate DOSM with deadline-driven deliverablesLead on-property media and brand partnership tours, as neededMaintain organized records of all contracts and agreementsAssociate or Bachelor's degree in Marketing, Advertising, or Hospitality/Travel preferred. Minimum of one year's marketing or public relations experience. Account Management or Internship experience at a digital marketing agency a plus. Experience with major hotel systems (IHG, Marriott, Hyatt, Hilton) a plus. Proficient in basic graphic design software such as Canva. Strong Excel and PowerPoint skills for reporting and analytics. Proficient in social media and content creation. Excellence in written and verbal communication. Strong organizational and planning abilities. Detail-oriented with project management skills. Creative and passionate about branding, marketing, and events. Strong interpersonal skills with ability to work both independently and in teams. Understanding of hospitality/travel industry and marketing solutions preferred.Competitive wages for full time and part time opportunities. Medical, Dental and Vision Health Insurance. Paid Time Off. 401k Company Match. Travel Discounts. Commuter Transit and Commuter Parking Benefits. Employee Assistance and Wellness Program. Educational/Professional Development. Referral Bonus Program.Position must be located in DMV Market. Candidate will be required to be onsite at a few different hotel locations. Minimal travel within the U.S. for hotel activations, events, and photo shoots. Flexible schedule including occasional nights and weekends to assist with events. Demonstrated commitment to exceeding expectations. Requires sitting, typing, speaking on the phone and standing for extended periods, walking, pushing, lifting up to 20 pounds, bending and reaching, stooping, kneeling, or crouching. Practice safe work habits to ensure safety.People Are Our Capability – Hearts That Serve – Only Excellence – Stay Nimble - Own It