Packaging Graphic Designer

Job Description

Packaging Graphic Designer

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Position: Packaging Graphic Designer

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Location: New York, NY

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Reports to: Product / Creative Leadership

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Overview

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A New York-based wholesale and design company is seeking talented Packaging Graphic Designers to create innovative, trend-driven packaging across multiple consumer product categories. This role is responsible for developing compelling visual designs that align with brand strategy while ensuring all artwork is production-ready.

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The ideal candidate has a strong eye for design, packaging expertise, and the ability to translate trends into impactful retail-ready packaging across categories.

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Key Responsibilities

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Packaging Design & Development

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• Design creative and compelling packaging across multiple product categories including tech, beauty, kitchen, outdoor, LED, and general merchandise
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• Develop innovative packaging concepts that align with market trends and retail expectations
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• Execute packaging from initial concept through final production-ready files
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• Ensure all designs meet both brand and retailer requirements
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Brand Development & Management

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• Create and develop new private label brands from concept to execution
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• Maintain and evolve existing brand identities across product lines
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• Ensure consistency in branding, messaging, and visual presentation across all packaging
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Trend Analysis & Creative Direction

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• Stay current on design, fashion, and packaging trends across relevant industries
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• Translate trend insights into commercially viable packaging concepts
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• Collaborate with internal teams to align design direction with product and market strategy
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Production & Technical Execution

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• Prepare final artwork files for production, ensuring accuracy and completeness
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• Develop and manage packaging tech packs, dielines, and print specifications
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• Ensure all files meet factory and printing requirements
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• Maintain organized file structures and version control for all design assets
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Cross-Functional Collaboration

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• Partner with product development, sourcing, and production teams to execute packaging requirements
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• Incorporate feedback from internal teams and retail partners into design revisions
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• Support product launches with packaging that enhances shelf presence and customer appeal
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Qualifications

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• 3–5+ years of experience in packaging design within consumer goods or retail
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• Strong portfolio showcasing packaging across multiple product categories
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• Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign)
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• Strong understanding of print production, dielines, and packaging materials
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• Excellent sense of design, branding, and current trends
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• Highly organized with strong attention to detail and file management
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• Ability to manage multiple projects in a fast-paced environment
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