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Off-Road Racing Marketing Manager

$115.5k - $218.1k

Ford

We made history and now we work to transform the future – for our customers, our communities and our families. You'll see your work on the road every day, helping people move freely and pursue their dreams. At Ford, you can build more than vehicles. Come build what matters.Racing is where our story began.In 1901, Henry Ford climbed into a car he built himself—"Sweepstakes"—and beat America's most famous driver. He wasn't a racer, but he had to win. He did. Ford Motor Company was born from that victory.That fighting spirit lives on in Ford Racing today. We're the engineers, strategists, and competitors who bring Ford's track-tested edge into every vehicle we build. Every track, every stage, every proving ground—that's where we prove ourselves.The result: one of the world's most iconic brands, legendary nameplates, and a team unmatched in the industry.Our mantra: Race to win, engineer to lead.If you're a competitor, innovator, or performance obsessive, Ford Racing is where you belong. Help us write the next chapter.In this position...Lead Ford Racing's production off-road racing strategy by showcasing the capability, durability and innovation of vehicles customers can buy. The role transforms competition into product validation, brand leadership and customer inspiration.You'll have...Bachelor’s degree in marketing, business, or related field or equivalent combination of relevant education and experience.5-10 year’s work experience in the field of marketingProven experience in motorsports marketing, with a strong understanding of the industry, team/driver managementThorough understanding of branding principles and marketing tacticsStrong presentation skillsHeavy travel will be required – domestic and internationalComfortable working outdoors for extended periods of timeWeekend and/or evening hours expectedEven better, you may have...5+ years of work experience in motorsports, including athlete managementDemonstrated experience within the off-roading spaceAbility to coordinate projects across multiple teams and race seriesHighly motivated self-starter with excellent communication skills and a flexible approach to working hours.Strong program management skills, with ability to manage multiple projects simultaneouslyExperience delivering results on-time and within budgetYou may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder…or all of the above? No matter what you choose, we offer a work life that works for you, including:Immediate medical, dental, vision and prescription drug coverageFlexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and moreFamily building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and moreVehicle discount program for employees and family members and management leasesTuition assistanceEstablished and active employee resource groupsPaid time off for individual and team community serviceA generous schedule of paid holidays, including the week between Christmas and New Year’s DayPaid time off and the option to purchase additional vacation time.This position is leadership level 6 and ranges from $115,500-$218,100.Final determination of salary grade will be based on candidate's skills and experience, and base salary will be set within the applicable range according to job scope, responsibility and competitive market value.For more information on salary and benefits, click here: Visa sponsorship is not available for this position.Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call View phone number on us.fitly.work.This position is hybrid with a requirement to be onsite four or more days per week. #LI-Hybrid#FR1 #LI-MK2What you'll do...Develop and implement marketing strategy for assigned series that aligns with Ford’s objectives for respective priorities to drive brand awareness and customer engagementSeries/Format = Off Road/Dirt includes King of Hammers, Rebelle Rally, Score/Baja, Tony Stewart Racing, Eldora, World Rally Cross and Ultra4Oversee all aspects of official partnerships within assigned space, liaising with team stakeholders and key Ford leadership at all levelsInterface between Ford and sanctioning bodies/leagues manage commercial partnershipsWork cross-functionally with Engineering/Comms/Global Markets/Licensing/Dealer Relations/Design/Retail Marketing/Product Marketing/etc. to develop programs that leverage the relevant partnerships and amplify the Ford/Ford Performance BrandAssess Business-to-Business opportunities that come to Ford, by way of an official partnership in motorsportsEnsure program messaging is consistent within all communication mediums (earned media, shared media, etc)Set clear program goals, plus monitor and track performance metricsManage and support trackside efforts, including Leadership, Dealers, Employees (stakeholder attendees)Oversee agency work, dedicated to supporting work related to motorsports programsRepresent the company at motorsports events – trackside and non-track functionsPrepare presentations on program initiatives, to be shared with Executive Leadership team (all the way up to company CEO)Full timePosting Date: 2026-09-25

Vacancy posted 2 days ago
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