Brand Marketing Manager

To drive brand perception and measurable demand, the full-time remote Brand Marketing Manager will own campaign strategy from brief through launch, aligning cross-functional teams and ensuring effective brand expression. Key responsibilities Own campaign strategy and architecture for brand and partner moments, translating business goals and audience insights into actionable briefs Lead brief development for partner campaigns, advising teams on audience, narrative, and success metrics while ensuring high-quality creative execution Manage brand measurement and reporting, maintaining brand health trackers and providing insights on campaign performance to leadership Required qualifications 8-10 years of experience in brand marketing or integrated marketing, with a proven track record managing full campaigns Experience in both agency and in-house environments, demonstrating strong creative partnership skills Ability to build brand awareness and differentiation using data and consumer insights, with a focus on performance against KPIs Comfortable operating within complex marketing organizations and capable of influencing cross-functional teams Bonus: Experience with global campaign extensions and in fintech or trust-sensitive categories