Marketing Manager

NEC US is seeking an energetic, creative, and highly organized Marketing Manager to work with the leadership team to support a repositioning of our business and drive growth across established and proven solutions. This is a unique opportunity for a hands-on marketing professional who enjoys building programs from the ground up. You will develop and execute integrated marketing initiatives that strengthen our brand, generate qualified sales opportunities, support business development, elevate executive thought leadership, and communicate our mission to customers, partners, employees, and industry stakeholders. The ideal candidate is equally comfortable developing marketing strategy in the morning, designing event materials in the afternoon, updating the website before the end of the day, and supporting an executive presentation when needed. DUTIES AND RESPONSIBILITIES 1, Strategic Marketing 30% Develop and execute the annual marketing strategy. Align marketing initiatives with business growth objectives. Build marketing plans supporting federal, state, local, and commercial markets. Establish KPIs and report marketing performance. Demand Generation Develop and execute digital marketing campaigns. Create campaigns supporting product launches and solution offerings. Support proposal and capture activities with marketing collateral. Create capability statements. Build presentation templates. Support proposal graphics. 3. Communications 15% Draft customer communications. Support internal communications when appropriate. 4. Brand Management 10% Maintain and strengthen the NEC US brand. Ensure consistent messaging across all channels. Manage brand standards and visual identity. Events Plan and execute trade shows. Coordinate conferences. Manage customer events. Coordinate webinars. 5. Website 10% Update website content. Improve SEO. Publish news articles. Coordinate with developers when needed. Manage LinkedIn and other social channels. Develop editorial calendars. Measure campaign effectiveness. Build executive thought leadership. 7. Analytics 5% Monitor website traffic. Measure ROI. Recommend improvements. Qualifications Required Bachelor's degree in Marketing, Communications, Business, or related field. 5+ years of progressive marketing experience. Strong writing and editing skills. Graphic design experience. Experience with website content management systems. Event planning experience. Experience using marketing analytics tools. Advanced Microsoft Office skills, particularly PowerPoint. Preferred Experience supporting government contractors or technology companies. Familiarity with cybersecurity, biometrics, identity management, or public safety technologies. Experience with CRM platforms such as Salesforce or Microsoft Dynamics. Experience with Adobe Creative Cloud, Canva, and marketing automation platforms. Experience supporting executive communications. Success in the First Year Within your first twelve months, you will: Build the NEC SWS-US marketing function. Launch integrated lead generation campaigns. Increase website engagement and brand visibility. Successfully manage industry conferences and customer events. Produce high-quality marketing collateral supporting business development. Additional Information NEC Corporation of America and its subsidiaries is committed to the maximum utilization of all human resources and the goal of Equal Employment Opportunity/Affirmative Action. We provide equal opportunities to all employees and applicants for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, marital status, disability, genetic characteristics, height, weight, arrest record pertaining to misdemeanors or status as a Vietnam era or special disabled veteran, or any other class protected by applicable federal, state, or local laws. EOE-Minorities/Females/Protected Veterans/Individuals with Disabilities. All your information will be kept confidential according to EEO guidelines. Company Description At NEC National Security Solutions (NSS), we are driven by a mission to make communities, critical infrastructure, and nations safer through innovative technology solutions. As part of the global NEC Corporation family, NSS delivers advanced capabilities in identity verification and biometrics, access control and physical security, scene processing and analytics, and border and transportation security. Headquartered in Arlington, we serve a diverse global customer base across government, public safety, law enforcement, transportation, and critical infrastructure sectors. Our solutions help organizations enhance security, improve operational effectiveness, and address some of the world's most complex identity and security challenges. Joining NSS means becoming part of a team that combines cutting-edge technology, meaningful mission impact, and a commitment to innovation, collaboration, and excellence. Every day, our employees contribute to solutions that help protect people, secure borders, strengthen public safety, and build a more secure future. #J-18808-Ljbffr