Social Media Manager

Overview Growing Consumer Products Company in Newport, Rhode Island, seeks a Social Media Manager. This direct‑hire role offers full benefits and a bonus program. The Social Media Manager will develop and implement strategies to enhance brand awareness, drive engagement, and increase conversions by managing multiple platforms, creating compelling content, and analyzing performance metrics. As a key member of the team, you will engage in exciting projects such as content creation, social media ad campaigns, and community engagement to strengthen the company’s online presence and support business growth. Responsibilities Develop and implement social media strategies to achieve marketing goals Create engaging content for various platforms, including posts, videos, and graphics Manage social media accounts and communities, monitoring comments and messages Run social media advertising campaigns to increase brand visibility and drive traffic Analyze performance metrics and prepare reports on key insights Stay up‑to‑date with the latest social media trends and best practices Collaborate with cross‑functional teams to ensure brand consistency across all channels Respond to customer inquiries and feedback in a timely and professional manner Qualifications Proven experience as a Social Media Manager or similar role Demonstrable knowledge of social media management tools and analytics Excellent written and verbal communication skills Strong creative thinking and content creation abilities Ability to work effectively in a fast‑paced environment and meet deadlines Experience in developing and implementing social media strategies Knowledge of SEO, PPC, CRO, keyword research, and online marketing trends Strong analytical skills and the ability to interpret data to drive decision‑making #J-18808-Ljbffr