Brand Experience Manager
$78.01k - $97.51kSaks Fifth Avenue
Brand Experience Manager
Salary Range $78,007 - $97,509*
Saks Global is the largest multi-brand luxury retailer in the world, comprising Saks Fifth Avenue, Neiman Marcus, Bergdorf Goodman and Saks OFF 5TH. Powered by our talented colleagues, we are redefining luxury shopping by offering each customer a personalized experience across our store network and e-commerce platforms. Through strong partnerships with the world's most esteemed brands, cutting-edge technology and the industry's most comprehensive luxury customer data, Saks Global is shaping the future of retail.
You Will Be:
The Brand Experience Manager is responsible for managing all branding and marketing activities at the store level including but not limited to event planning, community engagement, and social media, in order to develop and strengthen the overall Neiman Marcus Brand.
You Will Do:
- Develops detailed action plans for events applicable to stores and manages execution in partnership with Selling Managers, Group Managers, Corporate Special Events, Client Development, and Store Leadership team
- Manages the scheduling, budgeting, internal and external communications, planning, execution, production, breakdown, wrap up, and reporting of each event
- Identifies, develops, and manages deep community relationships with philanthropic organizations social groups, and corporate partnership
- Generates excitement around the NMG Brand by creating inviting and compelling activations and events; balances this with a commercial mindset to help events generate both short- and long-term ROIs with clear selling goals and appropriate Associate follow up
- Plans seasonal events calendar across Market / Metro
- Owns Brand Experience budget for store
- Drives market (and / or home store) teams towards achieving overall store Client Development objectives and selling KPIs in collaboration with Client Development (includes gathering and formalizing best practices)
- Owns and manages writing copy and production of all invitations, letters, social media, Sales Associate Emails, and evites for store events in support of the Client Development Manager
- Owns Social Media initiatives and builds engaging and compelling Social Media campaigns
- Leads the All Heart program in-store and coordinates community service projects for the store team in partnership with HR and other store teams as applicable
- Manages store communications programs, as applicable (e.g. LYNX e-mail program)
- Builds recommendations and strategies to develop loyalty initiatives
- Provides insights on / supports Senior Regional Brand Experience Manager with strategic direction of loyalty programs
- Collaborates cross-functionally with Merchants, Communications, Marketing, Creative, and brand partners
- Sets goals for team in alignment with overall Brand Experience and store strategies
- Owns and maximizes Brand Experience Lead's performance and career development
- Recruits, hires, trains, and develops team, as applicable
You Will Bring:
- 4-7 years of relevant experience
- 4-year degree preferred
- History of building, leading, motivating, and coaching teams to achieve objectives
- Advanced business acumen and analytical skills
- Experience presenting at the executive level
- Strong attention to detail
- "Win together" mentality
- Proficiency with social media
- Experience with InDesign preferred
- Basic proficiency with MS Office Product Suite, specifically PowerPoint and Word
- Certain roles may require standing, bending, climbing stairs, and lifting and carrying up to 10 pounds
- Associates must be willing to work a flexible schedule based on business need, which will include evenings, weekends, and holidays
- Travel may be required
Your Life And Career At Saks Global:
- Opportunity to work in a dynamic fast paced environment at a company experiencing growth and transformation
- Exposure to rewarding career advancement opportunities across the largest multi-brand luxury retailer from retail to distribution, to digital or corporate
- Comprehensive benefits package for all eligible full-time employees (including medical, vision and dental)
- An amazing employee discount
We offer the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, 401(k) retirement plan, basic life insurance, supplemental life insurance, disability insurance, and a variety of additional voluntary benefits (such as critical illness, hospital and accident insurance).
Saks.com is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Compensation for this role varies by geographic location. The listed range reflects multiple markets, including higher-cost areas. Actual starting pay will be determined based on work location, experience, and other job-related factors.
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