(USA) Senior Manager, Creative

Position Summary...

What you'll do...

Role summary:
The Senior Manager, Creative is responsible for elevating the quality, clarity, and impact of all marketing communications in support of product, brand, and growth marketing efforts for the Walmart Data Ventures marketing team. The Senior Manager ensures that all visual designs are strategically aligned, compelling, cohesive, and creatively differentiated across touchpoints. This role will oversee the development of high-quality designs and guide the work of two designers. A combined manager-contributor, the Senior Manager will also create designs for their own roster of assignments. This hands-on position is execution-focused, craft-driven, and highly collaborative—bridging product marketing strategy with powerful storytelling and polished creative output.
About the team:
The Creative Team, within the Data Ventures Product Marketing group, comprises design, writing, and video professionals focused on advancing Walmart’s market presence. This team develops marketing communications aligned with business objectives, driving adoption through demand marketing targeting new prospects and customer marketing aimed at existing users. They collaborate across functions to deliver innovative creative assets that support brand consistency and business growth. The team values adaptability, strategic thinking, and effective project management to ensure successful execution of marketing initiatives that enhance customer engagement and contribute to Walmart’s ongoing success.
What you'll do:

• Lead creative asset development across multiple projects, ensuring alignment with marketing strategies and customer experience goals.
• Review and interpret creative briefs to guide visual branding for digital, print, video, and packaging materials.
• Manage and advance brand voice consistently across channels, including websites and campaigns.
• Oversee project execution, budget management, and collaboration with internal teams and external agencies.
• Coach and mentor team members, fostering skill development and performance improvement.
• Drive innovation by applying industry trends and adapting strategies to meet business needs.
• Coordinate cross-functional efforts to ensure campaign alignment and operational efficiency.

What you'll bring:

• Proven experience leading creative asset development and managing multiple projects simultaneously.
• Strong expertise in reviewing and interpreting creative briefs to align with marketing strategies.
• Demonstrated ability to manage visual branding across various channels including digital, print, and packaging.
• Skilled in executing innovative creative strategies informed by industry trends and business needs.
• Effective project management capabilities, including budget oversight and team leadership.
• Proficiency in contingency planning, adaptability, and collaboration with internal and external partners.
• Experience mentoring and developing team members to enhance performance and skills.
• Familiarity with Adobe InDesign and procurement processes to support creative initiatives.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $90,000.00 - $180,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock

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Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Option 1: Bachelor's degree in Business, Engineering, Statistics, Economics, Analytics, Mathematics, Arts, Finance or related field Option 2: 2 years' experience in data analysis, data science, statistics, or related field.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Digital Content Management, Editorial, Retail Management, Supervising Associates, WE-Working for or withCreative Agencies

Primary Location...

1601 SE 10th St, Bentonville, AR 72716, United States of AmericaWalmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.