Brand & Web Designer

Job Description

Job Description

The role

Motivity is looking for a Brand & Web Designer to support our marketing and creative team with high-quality, consistent visual design across digital, web, and event assets. This is a hands-on, builder role , who will shape the brand's visual system, challenge it, and bring it to life through execution.

We're looking for someone who is fast, highly tactical, and creatively opinionated , someone who can take a concept and turn it into a polished, live asset without handoffs or bottlenecks.

You will:

• Propose creative direction
• Execute design work quickly and at a high level
• Build and ship in Figma, Canva, and Webflow
• Translate ideas into live experiences

• Maintain consistency across all visual touchpoints while pushing the brand forward.
• Bring Motivity's personality to life: human, expert, confident, and grounded in real-world experience.
• Challenge existing patterns and introduce new creative directions that feel bold but intentional.

• Own design and development of Motivity's website in Figma and Webflow .
• Translate marketing strategy, messaging, and campaigns into high-performing web experiences.
• Continuously improve UX, conversion, and performance across key pages.
• Build and launch new pages quickly in support of campaigns, SEO, and product initiatives.

• Design high-impact visuals for:
• paid media (LinkedIn, Google, retargeting)
• ABM campaigns (including physical and digital experiences)
• lead magnets and landing pages
• Collaborate with marketing to test and iterate creative that improves performance.

• Work closely with the content strategist and video lead to bring ideas to life visually.
• Contribute to the creative direction of content (not just execution).
• Help shape how Motivity's expertise is expressed visually across blogs, guides, and campaigns.

• Design assets that support social media strategy (posts, carousels, visual series).
• Create repeatable systems/templates that allow content to scale without losing quality.

• Concept and design conference materials, booth experiences, and swag.
• Think beyond standard assets—create memorable, differentiated experiences aligned with Motivity's challenger positioning.

Design and maintain high-quality assets including:

• pitch decks and presentations
• sales one-pagers and leave-behinds
• webinar slides
• implementation and product materials

These assets should reinforce trust, clarity, and expertise at every stage of the buyer journey.

• Motivity's brand feels distinct, modern, and unmistakable in the ABA space.
• The website becomes a high-performing conversion engine , not just a brochure.
• Campaign creative consistently improves engagement and pipeline impact.
• Sales and marketing teams rely on design as a strategic advantage , not a support function.

• 3+ years of experience in design, with strong exposure to both brand and web .
• Deep expertise in Figma and Webflow (you can design and ship) + proficiency with other modern design tools (Canva, Google Slides, Adobe Creative Suite, etc.).
• Strong attention to detail and ability to maintain brand consistency across multiple asset types.
• Proven ability to take ideas from concept → design → live execution.
• Ability to work collaboratively, move fast and manage multiple projects without sacrificing quality.
• Comfortable managing multiple small design projects simultaneously.
• Proficiency with modern design tools (e.g., Figma, Adobe Creative Suite, or similar).

• Experience designing for B2B SaaS companies.
• Experience with event or conference design.
• Experience working on conversion-focused websites and landing pages.
• Motion/animation experience for web and social (Adobe After Effects, Lottie, etc.).
• Experience contributing to brand strategy, not just execution.