Leasing Coordinator

Job DescriptionJob DescriptionBenefits: 401(k)401(k) matchingDental insuranceHealth insurancePaid time offParental leaveVision insurance JOB SUMMARY Travis Hyde Properties, a locally owned property management company serving the Ithaca community for over 49 years, is seeking a dynamic and organized Leasing Coordinator. This hybrid role combines marketing responsibilities with leasing duties to support both brand visibility and occupancy goals across our residential and commercial properties. As a key member of our team, you’ll manage day-to-day marketing initiatives while also assisting prospective residents throughout the leasing process. This position is ideal for someone who thrives in a fast-paced environment, enjoys interacting with people, and has a passion for creativity, customer service, and real estate. GENERAL ACCOUNTABILITIES Marketing Responsibilities: · Create and manage engaging content for social media platforms (Instagram, Facebook, etc.) including virtual tours and lifestyle content. · Perform Matterport scans and basic video/photo editing to enhance property listings and campaigns. · Assist with maintaining and updating the company website. · Coordinate apartment staging and support branding efforts across properties. · Analyze and report on marketing campaign effectiveness using analytics tools. · Plan and support tenant and community events, open houses, and marketing initiatives. · Collaborate with vendors and internal teams to execute marketing materials and campaigns. · Other marketing tasks as assigned. Leasing Responsibilities: · Serve as the first point of contact for prospective residents via phone, email, and in-person. · Conduct property tours and provide detailed leasing information to potential tenants. · Assist applicants throughout the leasing process, including application intake and follow-up. · Maintain current knowledge of property availability and rental rates. · Help ensure all listings (online and offline) are up to date and accurately reflect available units. · Coordinate lease signings and move-in procedures. · Support resident relations and assist with retention efforts. · Other leasing tasks as assigned. SCHEDULE · Full-time (40 hours per week) · 8-hour shifts · Available weeknights and weekends as needed. BENEFITS · 401(k) · 401(k) matching · Health Insurance · Vision Insurance · Dental Insurance · Life Insurance · Paid Time Off · Sick Time QUALIFICATIONS: · High school diploma or equivalent, additional education or certification in marketing or related field is preferred. · Proficiency in analytics to measure campaign effectiveness. · Strong sales skills to promote products or services effectively. · Knowledge of SEO strategies to improve online visibility. · Copywriting skills for creating compelling marketing content. · Proficiency with Adobe Premier, Canva, Photoshop and Square Space. · Understanding of digital marketing principles and practices. · Minimum of 2+ years of work experience in leasing. · Strong organizational and time-management skills with the ability to manage multiple tasks and prioritize effectively. · Valid driver’s license and reliable transportation. · Ability to work independently and as part of a team. · Able to stand, walk and bend for extended periods. · Work is performed indoors and outdoors in all types of weather. · Close attention to detail