Marketing Campaign and Content Specialist (Hopkins, MN - Hybrid or Remote)

Since 1985, Digi International has been a pioneer in wireless communication, we built M2M and IoT devices, adapted to evolving network standards, and optimized data communications around the most advanced protocols and emerging technologies.

From radio frequency modems to gateways, cellular routers, networking devices, embedded system-on-modules (SOM) and single-board computers (SBCs), Digi's solutions have continually grown to serve an extensive breadth of applications across the IoT landscape. solutions, a sophisticated platform for remotely monitoring device deployments of any size, anywhere, as well as professional design, implementation and certification teams to help you carry out your vision, no matter how large or Location: Remote or in Hybrid to Hopkins, MN headquarters

Digi International is seeking an AI‑Assisted Content Producer to support the scalable production of high‑quality digital content that drives website engagement, organic traffic, and lead generation for Digi’s IoT and managed Reporting to the Content Operations & Media Relations Supervisor, and supporting Manager of Digital Content Strategy & Growth, this role combines modern AI‑assisted content creation tools with strong editorial judgment. AI‑Assisted Content Producer accelerates research, ideation, and drafting while ensuring outputs meet Digi’s standards for technical accuracy, brand voice, This position plays a key role in translating complex IoT, networking, and edge computing topics into accessible and compelling content across Digi.com, digital Produce digital content including blog articles, website pages, customer success stories, and marketing assets aligned with Digi’s digital content Use AI tools to accelerate research, outline development, and first‑draft content creation across multiple formats. * Edit and refine AI‑generated drafts to ensure clarity, accuracy, technical credibility, and alignment with Digi’s brand voice. * Support the development of product, solution, and industry‑focused website content.

AI‑Assisted Content Development * Leverage generative AI tools for research summaries, outlines, content drafts, and content variations. * Develop and refine prompts and workflows that improve the quality and efficiency of AI‑assisted content production. * Validate AI‑generated information through research and collaboration with Continuously improve workflows that combine AI efficiency with strong editorial quality.

SEO, AEO & Digital Discovery Optimization * Structure content to improve discoverability in traditional search engines and AI‑driven discovery platforms. * Apply SEO best practices including keyword alignment, metadata optimization, Support the development of topic clusters and authority content in strategic Assist in optimizing content for Answer Engine Optimization (AEO) and Content Production & Campaign Support * Assist in producing digital assets for product launches, marketing campaigns, Create supporting content for landing pages, blog posts, case studies, and marketing collateral. * Update and optimize existing website content to maintain accuracy and improve search performance. * Support the development of customer success stories and technical thought leadership content.

Work closely with the Supervisor, Content Operations & Media Relations to Collaborate with product marketing, marketing campaigns, and sales teams to produce content aligned with business priorities. * Coordinate with design and digital teams when content requires visual or multimedia components.

Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field. * 0-3 years of experience in digital content creation, marketing, or communications (internships acceptable). * Strong writing and editing skills with attention to clarity and detail. * Familiarity with generative AI tools used for research and content creation. * Basic understanding of SEO and digital content best practices. * Interest in technology topics such as IoT, connectivity, networking, or edge AI‑assisted content creation * Writing and storytelling * Digital marketing fundamentals * Experience writing blog posts, technical articles, or marketing content. * Familiarity with CMS platforms used for website publishing. * Exposure to SEO tools such as SEMrush, Ahrefs, or similar platforms. * Interest in emerging AI technologies used in marketing and content Digi International offers a distinctive Total Rewards package including a short-term incentive program, new hire stock award, paid parental leave, open (uncapped) PTO, and hybrid work environment in addition to our competitive medical, health & wellbeing and compensation offerings.

At Digi, we embrace diversity and inclusion among our teammates. United States at the time of application. Visa applications of any kind will not