Senior Sales Account Manager
Brimar Industries
We are seeking an experienced Account Manager who excels at expanding existing B2B end-user customer relationships and growing accounts from initial orders into large, recurring business partnerships. This role is ideal for someone who can move beyond a single point of contact and strategically broaden engagement across an organization.
The right candidate brings a structured, disciplined approach to account management—combining thoughtful discovery, strategic account planning, and consistent execution to drive measurable growth.
Key Responsibilities
- Own and grow a portfolio of existing customer accounts
- Expand relationships beyond initial contacts to multiple stakeholders and departments
- Develop and execute comprehensive account plans focused on long-term growth
- Conduct deep discovery to understand customer business models, challenges, and opportunities
- Identify and pursue upsell and cross-sell opportunities across Brimar’s product lines
- Maintain a highly organized, structured, and documented approach to account management using CRM systems (e.g., Salesforce, HubSpot), including tracking activities, opportunities, and account plans
- Collaborate with internal teams (sales, operations, customer service) to deliver a seamless customer experience
- Travel regularly (approximately 50%) to meet with customers and strengthen relationships
Qualifications
- 5+ years of experience in account management or account-based selling, with direct experience managing end-user customer relationships
- Proven track record of growing B2B end-user accounts from initial purchase to significant recurring revenue
- Demonstrated success in expanding relationships within existing accounts
- Strong experience building and managing strategic account plans
- Excellent discovery skills with the ability to uncover customer needs and pain points
- Highly organized with a disciplined approach to documentation and pipeline management
- Proficiency in CRM systems (e.g., Salesforce, HubSpot) with a commitment to maintaining accurate, up-to-date account data.
- Strong communication and relationship-building skills
- Self-motivated and comfortable working in a remote environment
Preferred Experience
- Experience selling physical products directly to B2B end-user customers
- Background in signage, traffic, safety, crowd control, or related product lines
- Experience selling into industrial, construction, facilities, entertainment, education, or public sector organizations
- Experience managing accounts with multiple locations, departments, stakeholders, or purchasing needs
About Brimar Industries
Brimar Industries is growing rapidly, and we’re excited to deepen our relationships with customers and play a more strategic role in advancing their businesses. From sports venues and broadcasters to airports, schools, and entertainment facilities, we provide the signage, traffic, and crowd control solutions organizations rely on to keep their employees and customers safe.
As we continue to expand, we are looking for talented professionals who are passionate about building strong partnerships and delivering meaningful value to customers across a wide range of industries.
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