Sr. Product Marketing Manager, Marketplace Category Management

The MarketplaceProductMarketingteam mission is to improve the performance and scale the success of MicrosoftMarketplace by increasing customer demandforcloud solutionsAIappsandagentsoffered byMicrosofts partners. Weleveragego-to-market engines across marketing our field & partner ecosystems and innovative engineering solutions to unify cross-Microsoft efforts toshape the Marketplace product roadmapand drive execution of ourMarketplace business strategy.

The Marketplace Product Marketing team is looking for a collaborative and entrepreneurial Senior Product Marketing Manager Marketplace Category Management to help define and drive the category management strategy and execution for Microsoft Marketplace. This includes identifying developing and leading several marketing initiatives to create transactional opportunities and amplify Marketplace platform business growth.

Microsofts mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset innovate to empower others and collaborate to realize our shared goals. Each day we build on our values of respect integrity and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

• Designing the playbook and owning end-to-end responsibility for Marketplace category management.
• Executing the merchandising plan including retargeting programs cross-category placements promotions etc.
• Tracking and analyzing customer needs based on behavior signals including searching browsing and purchasing.
• Developing testing and analyzing new tactics to increase web store conversion rates.
• Improve the quality and consistency of information on product detail pages to support customers in making purchasing decisions.
• Report on marketing results learnings and customer needs to executives and decision makers to drive programmatic improvements.

Required/minimum qualifications

• Masters Degree in Business Marketing or related field AND 3 years experience in business
  • OR Bachelors Degree inBusiness Marketingorrelated field AND 5 years experience in business
  • OR equivalent experience.

Additional or preferred qualifications

• Masters Degree inBusiness Marketing or related field AND 6 years experience in business
  • OR Bachelors Degree in Business Marketing orrelated field AND 8 years experience in business
  • OR equivalent experience.
• Experience in planning executing measuring and optimizing eCommerce site merchandising with an ability to create optimal customer experiences to drive revenue & optimize the customer journey.
• Experience in product marketing or prior experience with web technology.
• Demonstrated ability to synthesize audience insights.
• Cross functional leadership experience with the ability to create clarity align shared priorities and influence virtual teams to deliver successful outcomes.
• Communication skills with the ability to simply articulate complex concepts to diverse audiences and influence at the senior leadership level.
• Ability to operate with a high degree of autonomy making informed decisions based on data and common principles to ensure the success of the project or team.
• Experience in A/B testingpersonalization andsiteoptimization.

Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106400 - $203600 per year. There is a different range applicable to specific work locations within the San Francisco Bay area and New York City metropolitan area and the base pay range for this role in those locations is USD $137600 - $222600 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
position will be open for a minimum of 5 days with applications accepted on an ongoing basis until the position is filled.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age ancestry citizenship color family or medical care leave gender identity or expression genetic information immigration status marital status medical condition national origin physical or mental disability political affiliation protected veteran or military status race ethnicity religion sex (including pregnancy) sexual orientation or any other characteristic protected by applicable local laws regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process read more about requesting accommodations.

Required Experience:

IC