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Senior Data Analyst, Marketing

VirtualVocations

To support a growing marketing team, the full-time remote Senior Data Analyst, Marketing will own the strategic roadmap and data architecture for marketing analytics, acting as a key liaison between marketing leadership and data engineering to deliver automated insights and optimize media spend. Key responsibilities Take ownership of the Marketing data reporting layer and execute a multi-quarter technical roadmap aligned with growth objectives Design and optimize core Marketing data models to create an integrated source of truth for reporting Empower Marketing stakeholders with automated pacing models and diagnostic tools to enhance workflow efficiency and media spend optimization Required qualifications 4-7 years of experience in strategic data analytics, business intelligence, or analytics engineering, particularly supporting Growth or Performance Marketing teams Expert-level SQL proficiency and hands-on experience with dbt for structuring core warehouse schemas Deep expertise in digital marketing data ecosystems, including ad platforms and event tracking Strong ability to communicate complex technical concepts into actionable insights for diverse stakeholders Experience leveraging AI-powered tools to enhance technical efficiency and automate tasks

Vacancy posted 6 days ago
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