Assistant Brand Executive

Operations Assistant Brand Executive Location: Kuala Lumpur, Malaysia Employment Type: Full-Time, Hybrid (2 days in office) About The Job We’re hiring an Assistant Brand Executive (ABE) to support day‑to‑day operations for our Hong Kong channels—brand.com (Shopify) and HKTVmall—with a strong focus on procurement, inventory coordination, customer service, and O2O initiatives that tie our e‑commerce channels to our sister veterinary hospital. This is a junior, hands‑on role with clear growth into Assistant Brand Manager. Why This Role Rocks Learn fast with structured onboarding and close mentorship Own real responsibilities across e‑commerce ops, procurement, CX, and O2O pilots Clear progression path to ABM for strong performers What You’ll Do Channel Operations (brand.com, HKTVmall & Offline/O2O) Launch and maintain product listings (copy, images, attributes, tags, SEO basics) Set up promos, bundles, and vouchers; support platform campaign submissions Ensure storefront hygiene: ratings, Q&A, chat SLAs, return reasons, and buyer experience Monitor daily sales, traffic, conversion, cancellations/returns; flag issues early Coordinate order fulfillment and exceptions with warehouse/3PL (address changes, reships, damages) O2O: Tie‑In with Sister Vet Hospital Build O2O flows: clinic pickup/return options, in‑clinic QR → online journeys, and WhatsApp follow‑ups post‑consult Referral & voucher setup: create clinic‑specific codes/links; track clinic‑originated orders and revenue Clinic content & signage: coordinate landing pages, store‑finder, availability badges, and in‑clinic posters/QRs Assortment & compliance: manage “vet‑recommended”/prescription diets with verification steps and appropriate DISCLAIMERS Bundles & services: support product + service bundles (e.g., vaccination + preventatives), sampling, and trial packs Ops alignment: align with clinic front desk for pickup SLAs, returns, exchanges, and temperature‑sensitive handling; maintain simple SOPs and quick‑reference guides for clinic staff Procurement & Inventory Coordination Prepare and raise purchase orders; follow up with suppliers on lead times and delivery Track stock cover by SKU; alert on OOS risk, overstock, and expiry/lot where relevant Support inbound logistics and receiving; reconcile delivery notes vs. POs Maintain cost price and landed cost records; update price lists and margin trackers Clinic stock: maintain clinic‑level par stocks/thresholds; coordinate replenishment and consignment where applicable Customer Service & Buyer Experience Handle customer inquiries (email/chat/phone) with friendly, timely responses Resolve post‑purchase issues (returns, refunds, replacements) within SLA Capture frequent issues and propose fixes to listings, packaging, or processes Drive CSAT improvements and reduce return/cancel rates O2O CS: coordinate with clinic front desk on O2O order queries, pickups, and escalations Inventory Planning & Content Keep collections fresh (new arrivals, bestsellers, seasonal picks) Propose basic assets/briefs for promotions and on‑site banners Ensure PDP accuracy (pack size, ingredients/specs, pricing, shipping) O2O messaging: highlight clinic pickup, local availability, and vet‑approved education content Reporting & Admin Weekly dashboards: sales, traffic, conversion, stock cover, cancellations/returns, CSAT Simple ad/boost tracking on HKTVmall/brand.com (spend vs. sales lift) Maintain SKU master data, PO logs, supplier contacts, and SOPs O2O tracking: clinic‑originated revenue, voucher/code performance, pickup SLA, QR scan‑to‑order funnel, and repeat purchase post‑visit What Success Looks Like 30 days: Publish listings, respond to tickets, raise POs; pilot 1 clinic pickup flow end‑to‑end 90 days: Maintain channel hygiene, keep stock cover within guardrails, hit core SLAs; launch 1‑2 O2O voucher/referral pilots 6 months: Clear slow movers via targeted promos; improve CSAT/return rates; O2O contributes measurable % of HK orders with strong pickup SLA About You Experience: 0‑2 years in e‑commerce operations, procurement/supply chain, or customer service. Internships/placements count. (Retail/consumer goods/pet category a plus) Tools: Shopify (+Shopify POS ideal), HKTVmall seller portal, Excel/Google Sheets (VLOOKUP/XLOOKUP, Pivot Tables), Gmail/Docs/Drive; Klaviyo/CRM and WhatsApp Business are a plus Ops Skills: Detail‑oriented, process‑mindful, able to juggle tickets, POs, listings, and clinic coordination Customer Mindset: Empathetic, clear communicator, calm under pressure; comfortable liaising with clinic front‑desk teams Languages: Fluent Cantonese and English; Mandarin is a plus Education: Diploma or degree; numerical/operations majors a plus—but attitude and aptitude matter most Compliance Awareness: Basic understanding of HK data privacy (PDPO) and medical advice DISCLAIMERS; follow vet guidance KPIs You’ll Help Drive Stock health: OOS rate, days of cover, slow‑mover clearance CX: First response time, resolution time, CSAT, return/cancel rate Storefront hygiene: Listing accuracy, Q&A/Chat SLA compliance Commercials: Promo execution accuracy, basic spend vs. sales lift tracking O2O: Clinic‑originated revenue/orders, pickup success & SLA, referral conversion, QR scan‑to‑order rate, repeat purchase after clinic visit Rewards & Perks Competitive compensation with performance‑based reviews Mentorship and skills training (procurement, inventory, Shopify/HKTVmall & O2O ops) Supportive, fast‑moving, data‑driven team Clear growth path to Assistant Brand Manager (ABM) Ready to Grow? If you’re organized, proactive, and excited to learn e‑commerce and O2O from the ground up, we’d love to meet you. Apply to become our Assistant Brand Executive and make an impact from day one. #J-18808-Ljbffr