Digital Marketing Manager

Location: Jacksonville, FL (100% on-site, no relocation provided ) Position Summary The Digital Marketing Manager will lead and execute all B2B digital marketing efforts, owning the full digital ecosystem including website, SEO, email marketing, social media, and e-commerce. This is a newly created, highly visible role designed to build, optimize, and scale digital marketing capabilities. This is a hands‑on position for a “builder” — someone who creates, executes, and improves digital marketing programs, not just manages them. You will be solely responsible for both strategy and execution across all digital channels, working closely with marketing leadership to increase brand awareness, drive engagement, generate qualified leads, and improve overall digital performance. Key Responsibilities Own and execute the full digital marketing strategy across website, SEO, email, social media, and e-commerce Manage and optimize the WordPress website, including content updates, structure improvements, and user experience enhancements (development handled internally) Lead and significantly improve SEO performance, including keyword strategy, on‑page optimization, technical SEO, and ongoing performance tracking Leverage Google Analytics and other tools to identify gaps, optimize performance, and drive measurable improvements in traffic and conversions Build and execute digital campaigns across email, website, and social channels to support lead generation and brand awareness Manage marketing automation platform (e.g., HubSpot), including segmentation, workflows, email campaigns, and lead nurturing Develop and manage landing pages focused on conversion and campaign performance Create and manage digital content across all channels (website, email, social media), ensuring consistency and alignment with brand messaging Own and execute social media strategy, including content planning, posting, engagement, and performance tracking Monitor, analyze, and report on all digital KPIs, including SEO, web traffic, engagement, and lead generation Build dashboards and reporting to provide clear, actionable insights to leadership Collaborate with internal stakeholders to align messaging and support broader marketing initiatives Continuously identify opportunities to improve digital performance, tools, and processes Qualifications Bachelor’s degree in Marketing, Communications, Business, Digital Media, or related field preferred (or equivalent experience) 5–8 years of hands‑on experience in B2B digital marketing, demand generation, or related roles Strong, proven experience executing and improving SEO strategies and Google Analytics performance Hands‑on experience managing WordPress websites (ability to navigate, update, and optimize content) Experience with marketing automation platforms such as HubSpot Experience managing and executing email marketing and social media programs (Hootsuite or similar tools) Demonstrated ability to create, build, and execute digital marketing programs from the ground up Strong analytical skills with the ability to interpret data and drive actionable improvements Excellent written communication skills across digital platforms Strong project management and organizational skills with the ability to manage multiple priorities independently Self‑starter with a high level of ownership and accountability Preferred Experience in manufacturing, industrial, or wholesale environments Experience working in a small company or high‑growth environment What We’re Looking For A hands‑on digital marketing professional who builds and executes—not just oversees Someone comfortable owning all digital marketing efforts as an individual contributor A strategic thinker who can also roll up their sleeves and do the work A professional with strong ownership, accountability, and the ability to operate autonomously Why Join Opportunity to take full ownership of digital marketing in a growing organization Direct impact on brand growth, lead generation, and digital transformation Collaborative environment with strong leadership support Competitive compensation, bonus potential, and comprehensive benefits Clear opportunity to build, scale, and shape digital marketing programs Pay range and compensation package Competitive compensation, bonus potential, and comprehensive benefits Ascendo is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, parental status, military service or any other characteristic protected by federal, state or local law. #J-18808-Ljbffr Ascendo Resources