Marketing and Fundraising Manager

Job Description

Job Description

Marketing & Fundraising Manager

 

Department:    Staff

FLSA Status:   Full-time, Salaried, Non-exempt

POSITION SUMMARY :

This Marketing and Fundraising Manager is responsible for developing and implementing comprehensive marketing, communications and fundraising strategies that increase public awareness, strengthen community partnerships, and generate financial support for Sci-Port, in conjunction with the Board Fundraising Committee.  This position will oversee branding, advertising, digital marketing, sponsorship development, fundraising campaigns, and special events (revenue program events).  Working in collaboration with staff, volunteers, board members and community partners, this position will play a key role in advancing Sci-Port’s mission, expanding its reach, and ensuring long-term sustainability through increased visibility and diversified revenue sources.  This position will report directly to the Executive Director and serves as Chair of the Marketing Committee.

ESSENTIAL FUNCTIONS :

·         Manage Sci-Port’s brand, website, social media and advertising efforts.  Social media includes platforms i.e.,  Instagram, Facebook, X, TikTok and YouTube

·         Cultivate relationships with sponsors and media outlets

·         Plan and coordinate fundraising campaigns and special events and also include input from the Board fundraising committee

·         Develop and manage revenue-generating programs (special events) fee-based services, including outreach activities when applicable (front desk operations and event rental agreements do not fall under this category)

·         Collaborate on any contracts for advertising deals and partnerships

·         Create compelling marketing and fundraising materials

·         Monitor marketing and fundraising performance metrics and prepare reports for leadership

·         Work with Programs Manager and Outreach Manager to design, implement and optimize programs which generate sustainable revenue and coincide with themed revenue based programming

·         Responsible for all internal signage

·         Working in conjunction with leadership and the Marketing Committee, develop marketing, branding and signage, including print, television and social media

·         Identify new program-based revenue opportunities, and strengthen related strategic partnerships

·         Work closely with Executive Director and leadership teams as needed to ensure revenue goals are appropriate and effectively promoted and delivered to result in a profitable return on investment

·         Provide oversight of budgets, timelines and cross-functional teams to ensure successful program delivery

·         Working in conjunction with the Marketing Committee, develop marketing plans for revenue-based programs, including development of integrated marketing strategies, campaign messaging oversight and consistent brand alignment across channels

·         Execute marketing strategies to increase visibility, engage supporters and drive participation in revenue-based programs

·         Collaborate with the Marketing Committee and leadership teams as needed to create compelling content, coordinate digital campaigns and leverage email, social media and other platforms to maximize reach and impact

·         Create content for revenue-generating programs, include crafting compelling messaging, grant narratives and digital content designed to inspire engagement and participation across multiple platforms

·         Lead the logistics and implementation of revenue programs and campaigns, ensuring all initiatives are well-coordinated and executed efficiently

·         Develop marketing and promotional efforts to include social media, digital, print and other campaigns to maximize visibility

·         Provide strategic oversight and management of the website to ensure content is current, accurate, engaging, and aligned with our mission and brand.

·         Serve as the primary administrator for the website, overseeing content, functionality, user experience and overall site performance.

·         Develop and maintain the web presence to support marketing, fundraising, educational programming, and community engagement initiatives.

NON-ESSENTIAL FUNCTIONS :

Other duties as assigned

EDUCATION/TRAINING :

·         Bachelor degree in Marketing, Communications, Public Relations, Business Administration, Nonprofit Management or at least 5 years of experience in related field

·         Excellent communication skills

·         Experience delivering public programming and public speaking

·         Ability to work with a variety of different people, to work well under time constraints, and in stressful conditions

 

EXPERIENCE/SKILLS:

·        Minimum of 3-5 years of progressively responsible experience in marketing, fundraising, communications or nonprofit development

·        Strong analytical and strategic thinking skills, with experience in revenue generation

·        Demonstrated success in developing and implementing marketing campaigns and fundraising initiatives

·        Understanding of marketing and digital engagement strategies

·         Ability to work with a variety of different people, to work well under time constraints in a fast-paced environment, manage multiple programs simultaneously

·         Organization and time management skills

·         Experience working directly with the public

·         Comfort in public speaking

·         Excellent computer skills including MS Word, Excel as well as all social media platforms

·         Strong writing and interpersonal communication skills

·         Excellent vocabulary, grammar and writing style

·         Ability to work a flexible schedule to accommodate travel within the local area and working occasional evenings and weekends

·         Results driven mindset with an attention to detail

\nCompany Description

Looking for a job where you can make an impact, work with great people, and have a little fun along the way? We'd love to have you explore a career at Sci-Port Discovery Center. Come be part of something that inspires people to wonder, explore, and discover!

Company Description

Looking for a job where you can make an impact, work with great people, and have a little fun along the way? We'd love to have you explore a career at Sci-Port Discovery Center. Come be part of something that inspires people to wonder, explore, and discover!