General Manager

KidStrong General Manager

KidStrong General Managers lead the center, fostering a culture of learning and development for coaches and families. They develop and train the coaching team, build close relationships with members, and deliver key business results such as sales performance and lower member attrition.

Benefits

• Bonus based on performance
• Competitive salary
• Dental insurance
• Employee discounts
• Flexible schedule
• Free uniforms
• Health insurance
• Opportunity for advancement
• Paid time off
• Training & development
• Vision insurance

Responsibilities

Center Operations

• Understand the center’s key KPIs and financials to make informed and responsible business decisions.
• Build and maintain relationships with KidStrong families that align with our core values and provide exceptional customer service.
• Oversee center‑level initiatives such as maintenance, training, brand consistency, etc.
• Perform daily, weekly, and monthly cleaning and maintenance of the center; delegate tasks among the team to ensure consistent execution.
• Manage center‑level employee issues and appropriate documentation.
• Typical schedule includes 4 weekday and 1 weekend shifts with specific hours dependent on the center’s needs.
• Set and communicate coach schedules using appropriate scheduling and communication platforms.
• Schedule, promote, and sell KidStrong events, such as camps and parties, to maximize profitability.

Sales

• Maintain flawless lead management by conducting call drives to new and existing leads in the CRM tool.
• Manage sales and delegate responsibilities to the center staff team, including call drives, trial conversion, and event booking.
• Finalize sales and bookings generated through the online self‑sign‑up flow.
• Source and attend local events to increase brand awareness and drive incremental leads and memberships.

Leadership

• Foster a coaching culture—see something, say something.
• Continuously assess and document coaches based on the KidStrong Coach DNA profile and class quality.
• Recruit, screen, interview, onboard, manage, train, and evaluate coaching candidates.
• Ensure candidates complete all paperwork to comply with company policy and law.
• Guide coaching candidates through the training process and required evaluations.
• Support ongoing professional development of staff through LearnUpon.
• Lead center‑level staff meetings focused on development, productivity, programming, and product.
• Communicate professionally with co‑workers via Slack and Email, including periodic message checks when not in the center.
• Attend weekly leadership meetings.

Coaching

• Coach students by delivering an evolving curriculum that focuses on brain, physical, and character development for ages from walking to 11 years.
• Create positive interactions with students and families before, during, and after class.
• Understand the “why” behind the KidStrong curriculum and communicate it clearly and concisely.
• Demonstrate and manage implementation of various programming and curriculum elements.
• Use the KS Coaches App to record and provide data (attendance, awards, etc.).
• Work in a physically intensive environment—coaches may cover multiple miles in a shift, lift and move equipment up to 25 pounds.
• Lead monthly center staff meetings focused on culture, development, product, and performance.
• Approximately 3–5 coaching hours per week.

Skills & Qualifications

• Athletic and/or coaching background with experience working with children ages 15 months – 11 years; passion for working with children is non‑negotiable.
• Achieve Coach Certification through the HQ Training and Certification team.
• Complete training through LearnUpon as required by the training team.
• Comfortable speaking to parents/guardians on a variety of topics.
• Prior experience as a pediatric OT/PT is a plus, but not required.
• Previous experience in management is required.
• Practical work experience with Google and Microsoft platforms.
• Experience with systems such as ZenPlanner, LearnUpon, CareerPlug, ADP, and FranConnect is preferred.
• Intermediate knowledge of physiology, exercise techniques, and body mechanics.
• CPR certified.

Sphere of Interaction

This position will supervise the AGM, Lead Coach, and coaches. The General Manager consistently leads and mentors their team, communicating with center members and families. Interaction extends to leadership and KidStrong, Inc. HQ team members.

DNA / Competencies

High Standards

• Establishes and holds high standards.

Natural Leader

• Creates and embodies culture.
• Takes initiative.

Leads by Example

Sets tone through actions.

Passionate

• Stays focused on the KidStrong goals.
• Goal‑oriented and high‑performing.

Command Presence

• Upholds KidStrong values; creates a vision for others.

Teacher

• Communicates and ensures knowledge transfer.

Professional

• Approaches others tactfully.
• Reacts well under pressure.
• Treats others with respect and consideration.
• Accepts responsibility for own actions.
• Follows through on commitments.

Performer

• Engaging, fun, likable.
• High energy, clear & easy to understand.

Mentor

• Develops and nurtures relationships.
• Focuses on developing self and others.

Planning / Organizing

• Prioritizes and plans work activities; develops realistic action plans.
• Sets goals and objectives.
• Uses time efficiently.
• Plans for additional resources.
• Organizes or schedules other people and their tasks.

Oral Communication

• Speaks clearly and persuasively in positive or negative situations.
• Responds well to questions; listens and clarifies.
• Demonstrates group presentation skills; participates in meetings.

Written Communication

• Writes clearly and informatively; edits work for spelling and grammar.
• Varies writing style to meet needs.
• Presents numerical data effectively; reads and interprets written information.

Teamwork

• Balances team and individual responsibilities.
• Exhibits objectivity and openness to others’ views.
• Contributes to building a positive team spirit; supports everyone’s efforts to succeed.
• Puts the team’s success above own interests; builds morale and group commitments to goals and objectives.

Coachable / Low Ego Mindset

• Gives and welcomes feedback.
• Encourages exploring different perspectives to reach common goals and objectives.
• Has a growth mindset; sees every opportunity as one to learn from.

Adaptability

• Comfortable calling an audible; continues or adjusts the play after the audible is called.
• Embraces innovation and a quickly changing landscape. Best idea wins.

Compensation: $60,000.00 – $80,000.00 per year.

KidStrong is a private child development training center focused on brain, physical & character development for ages walking through 11 years old. KidStrong offers a science‑based curriculum that is parent‑focused and taught by professionals.

Our People

• Want to work with great people.
• Want personal and professional growth.
• Want to make an impact.

This franchise is independently owned and operated by a franchisee. Your application will go directly to the franchisee, and all hiring decisions will be made by the management of this franchisee. All inquiries about employment at this franchisee should be made directly to the franchise location, and not to KidStrong Corporate.