Marketing Specialist, Outreach (Hybrid Schedule)
$85.43k - $94.92kEversource Energy
Eversource will not offer immigration-related sponsorship for this position (e.g., H-1B, O-1, J-1, TN, E-3, etc.). Applicants requiring visa sponsorship to start employment with Eversource will not be considered.
If you’re passionate about strategic communications, customer engagement, and proactive outreach, this is an opportunity to drive visibility, strengthen relationships, and support key business priorities across Eversource’s service territory.
In this role, you will lead the development and execution of integrated outreach and communications strategies that increase awareness of Eversource’s energy efficiency, active demand response, and electric vehicle programs across Connecticut, Massachusetts, and New Hampshire. Working closely with Media Relations and Public Relations/Outreach partners, you will shape messaging for media opportunities and serve as a primary communications representative in external-facing settings, including interviews, public events, speaking engagements, and stakeholder briefings.
You will oversee proactive outreach and engagement efforts that strengthen customer and stakeholder connections, identify strategic visibility opportunities, and ensure alignment with company priorities and brand standards. This role requires a strong communicator with experience in public-facing environments, message development, and stakeholder engagement, who can manage multiple priorities in a fast-paced setting.
Reporting manager: Marketing Communications Director
Essential Functions:
- Leads the strategy, development, and execution of proactive outreach and engagement initiatives to increase awareness of Energy Efficiency, Electric Vehicle, and Active Demand Response programs and strategic priorities across key external audiences.
- Leads the development and delivery of messaging for media opportunities, interviews, public events, speaking engagements, and stakeholder briefings related to these programs, in partnership with Media Relations and Public Relations/Outreach teams, including representing these programs in external-facing settings as needed.
- Develops and implements integrated outreach plans, messaging frameworks, and engagement strategies that support business objectives and enhance customer and stakeholder awareness.
- Serves as a central point of contact for marketing outreach, public relations, and external communications supporting these programs, ensuring alignment and coordination across internal teams and external partners.
- Creates and delivers key communications materials, including talking points, briefing documents, presentations, and supporting content for public-facing opportunities.
- Identifies and supports strategic opportunities for external visibility and engagement, including events, partnerships, and stakeholder forums.
- Partners with internal teams, subject matter experts, and business leaders to ensure communications are accurate, audience-focused, and aligned with program priorities and brand standards.
- Supports high-visibility and time-sensitive communications by developing materials, coordinating inputs, and ensuring readiness for external engagement.
- Manages external vendors and partners to deliver communications projects on time, within budget, and to quality standards.
- Tracks outreach activity and engagement performance, providing reporting, insights, and recommendations to inform future strategies.
- Supports integrated marketing and communications campaigns and contributes to special projects as needed.
Qualification
Technical Knowledge/Skill:
- Time and project management skills and the ability to prioritize projects in a fast-paced, team-oriented environment.
- Excellent organizational skills and attention to detail.
- Excellent written, verbal, and interpersonal communication skills to successfully engage, influence, and inspire partners and stakeholders.
- Strong experience in message development, public-facing communications, and stakeholder outreach.
- Ability to develop and deploy clear, effective, and audience-appropriate communications for a variety of external-facing opportunities.
- Experience preparing talking points, briefing materials, presentations, and outreach content for high-visibility communications initiatives.
- Ability to work effectively with senior leaders, internal stakeholders, Media Relations, Public Relations/Outreach partners, and external vendors.
- Sound judgment and professionalism in handling sensitive, high-profile, or time-sensitive communications matters.
- Proficient or expert-level use of Microsoft Office, including Word, Excel, and PowerPoint.
Education:
- Bachelor’s degree in marketing, communications, English, business, journalism, public relations, or relevant degree.
Experience:
- Five (5) plus years of marketing, public relations, corporate communications, outreach, stakeholder engagement, or related experience required.
- Previous experience supporting media relations, media opportunities, spokesperson preparation, public-facing messaging, or high-visibility external communications strongly preferred.
- Agency experience preferred.
- Experience in energy, sustainability, clean energy, utilities, or regulated industries desired.
- Proven track record of meeting timelines, prioritizing special projects, and successfully managing multiple communications initiatives at once.
- Experience working with internal and external communications partners, agencies, and cross-functional stakeholders preferred.
JOIN OUR TEAM!
The #1 Energy Efficiency Provider in the Nation, Eversource is empowering a carbon neutral future for the Northeast, with nationally-recognized energy efficiency solutions and successful programs to integrate new clean energy resources like solar, offshore wind, electric vehicles and battery storage, into the electric system. As an employee within the energy efficient department, you will find like-minded individuals motivated by their passion for furthering these environmental goals. On this team of energy experts, you and your colleagues will work with business partners across New England to advance clean energy solutions and ultimately provide customers with the support necessary to help them make the places where they live, work and play more comfortable and less costly to operate and maintain.
Why Eversource?
When you become an Eversource employee, you join a single, united company dedicated to delivering reliable electricity, natural gas, and water to customers across Connecticut, Massachusetts and New Hampshire. Our approximately 11,000 employees are tied by our commitment to customer satisfaction.
The energy efficiency solutions provided by Eversource are paving the way for the future having received top honors from national organizations such as ENERGY STAR, American Council for an Energy Efficient Economy, and Northeast Energy Efficiency Partnerships. Come make a difference and work for an employer who is a leader in the industry. We have a great working environment, excellent compensation, health insurance and retirement savings benefit programs, and opportunities for professional development and career growth.
#cengajd
#LI-ES3
Competencies:
Build trusting relationships
Manage and develop people
Foster teamwork and cross-functional collaboration
Lead change
Communicate strategic vision
Create an engaged workforce
Focus on the customer
Take ownership & accountability
Compensation and Benefits:
Eversource offers a competitive total rewards program. Check out our careers site for an overview of our benefits programs. Salary is commensurate with your experience. This position is eligible for a potential incentive. The annual salary range for this position is:
$85,430.00-$94,920.00Worker Type:
RegularNumber of Openings:
1Emergency Response:
Responding to emergency situations to meet customers’ needs is part of every employee’s role. If employed, you will be given an Emergency Restoration assignment. This means you may be called to assist during an emergency outside of your normal responsibilities, work hours and location.
EEO Statement :
Eversource Energy is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, sex, sexual orientation, gender identity, national origin, religion, disability status, or protected veteran status.
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