Paid Media Associate

Paid Media Associate We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging. Consistent with this approach, we hire the best qualified candidates for all positions. Edelman Data and Intelligence (DXI) is a global, multidisciplinary research, analytics and data consultancy with a distinctly human mission. We use data and intelligence to help businesses and organizations build trusting relationships with people, making communications more authentic, engagement more exciting and connections more meaningful. Join our team if you are curious by nature, seek to understand human behaviors, believe strategic communications can help make the world a better place, and have an entrepreneurial mindset. You will advise clients and teams on the opportunities associated with data and intelligence. Responsibilities Support the planning, execution, optimization, and reporting of paid media campaigns across social and digital platforms. Translate integrated marketing plans into tactical media recommendations and campaign setups. Manage campaign pacing, budgets, invoicing, and buy details within internal systems. Execute and optimize campaigns across platforms including Meta, LinkedIn, TikTok, X, Pinterest, Snapchat, and Google Ads. Monitor campaign performance, deliver reporting insights, and ensure timelines and budgets are met. Collaborate with internal teams, clients, and vendor partners to support campaign success and business growth. Basic Qualifications 1+ years of relevant experience in planning and buying paid social and digital media. Bachelor’s degree or equivalent work experience required. Preferred Qualifications Experience analyzing campaign performance and identifying optimization opportunities. Familiarity with paid media, budget tracking, and campaign management tools such as Campaign Manager 360/DCM and Media Ocean/Prisma. Knowledge of audience and media research tools including GWI, MRI, Pathmatics, and comScore. Strong communication, writing, analytical, and project management skills with the ability to manage multiple priorities. Familiarity with Google Analytics, Tag Manager, Looker Studio, programmatic media, paid search, and SEO is a plus. A Little More About Us Edelman Data & Intelligence (DxI) is a global, multidisciplinary research, analytics and data consultancy with a distinctly human mission. We use data and intelligence to help businesses and organizations build trusting relationships with people: making communications more authentic, engagement more exciting and connections more meaningful. DxI brings together and integrates the necessary people‑based PR, communications, social, research and exogenous data, as well as the technology infrastructure to create, collect, store and manage first‑party data and identity resolution. DxI is comprised of over 350 research specialists, business scientists, data engineers, behavioral and machine‑learning experts, and data strategy consultants based in 15 markets around the world. Edelman DxI is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities. $50,000 – 70,000 a year Employee pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue‑based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region‑specific benefits. DJEH offers a wide range of benefits: medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programming. DJEH is proud to be an equal opportunity employer and believes in diversity, equity, and inclusion. We seek applications from all qualified candidates without regard to race, color, gender, sex, age, religion, physical or mental disability, military and veteran status, or any other basis protected by federal, state or local law. If you require a reasonable accommodation in any part of the employment process, please let us know. Equal Employment Opportunity Statement Edelman DxI is an equal opportunity employer and is committed to providing a work environment free of discrimination. We do not discriminate on the basis of race, color, religion, national origin, age, disability, gender identity, sexual orientation, veteran status, or any other protected class as required by federal, state, or local law. #J-18808-Ljbffr Edelman Intelligence