Advertising Manager
$150kSwift Staffing Group
Advertising ManagerA growing e-commerce company is seeking an experienced Advertising Manager to take ownership of its Amazon advertising strategy and performance. This is a full time, in-office position for someone with proven hands-on experience managing and optimizing Amazon advertising campaigns.The Advertising Manager will oversee advertising strategy, campaign performance, budgets, and ongoing optimization with a strong focus on increasing sales while maintaining profitability.Key Responsibilities:Oversee and manage Amazon advertising campaignsDevelop advertising strategies focused on profitable growthManage PPC campaigns, budgets, bids, keywords, and targetingMonitor campaign performance and make ongoing optimizationsAnalyze advertising data, trends, and opportunitiesTrack key performance metrics including ACOS, TACOS, ROAS, sales, and spendConduct keyword and competitor researchIdentify opportunities to improve campaign efficiency and profitabilityAllocate advertising budgets across products and campaignsProvide reporting and insights on advertising performanceWork with the e-commerce team to align advertising with overall sales and product strategyStay current with Amazon advertising tools, features, and best practicesQualifications:Proven professional experience managing Amazon advertising requiredStrong hands-on experience with Amazon PPC and campaign optimizationExperience managing advertising budgets and performance targetsStrong understanding of ACOS, TACOS, ROAS, and other Amazon advertising metricsStrong analytical and data-driven decision making skillsAbility to independently manage and optimize advertising campaignsHighly organized, detail oriented, and results drivenStrong understanding of the Amazon marketplace and e-commerce environmentLocation: Lakewood, NJType: Full time, in officeSalary: $150,000+
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