Technical Program Manager - CRM
Brown & Brown
Built on meritocracy, our unique company culture rewards self-starters and those who are committed to doing what is best for our customers. Brown & Brown is seeking a Technical Program Manager - CRM to join our growing team in Plano, TX. The CRM Program Manager will lead the planning, business design, implementation, and adoption of enterprise customer relationship management capabilities on the Salesforce platform. The role will coordinate business leaders across Small Commercial, Middle Market Commercial, Large Commercial, Personal Lines, and Employee Benefits, together with Technology, Operations, Data, Architecture, Change Management, and external system implementation partners. This individual will be accountable for delivering a common CRM foundation with controlled segment-specific variations. The role requires strong program management discipline, practical Salesforce implementation experience, business-process design capability, vendor leadership, and the ability to translate business outcomes into an executable roadmap, integrated plan, prioritized backlog, and measurable adoption results.
How You Will Contribute
- Lead the end-to-end delivery of the Salesforce CRM program, including mobilization, discovery, process design, configuration, integration, data migration, testing, training, cutover, go-live, and stabilization
- Establish and maintain the program charter, governance model, integrated roadmap, workplan, milestones, dependencies, resource plan, budget, RAID log, decision log, and executive reporting cadence
- Partner with business leaders to document current-state and future-state sales processes at the L1, L2, and L3 levels across Small Commercial, Middle Market Commercial, Large Commercial, Personal Lines, and Employee Benefits
- Drive alignment on a common Brown & Brown sales-process backbone while identifying and governing legitimate segment-specific variations
- Facilitate business-design workshops covering lead and referral intake, account and contact management, opportunity qualification, discovery, carrier marketing and quote tracking, proposal development, binding, sales-to-service handoff, renewal, and cross-sell
- Translate approved business processes and requirements into a prioritized product backlog, user stories, acceptance criteria, release plans, and traceable implementation deliverables
- Partner with Salesforce product owners, solution architects, data leads, integration teams, security teams, and business analysts to ensure the solution is scalable, supportable, secure, and aligned with enterprise standards
- Manage the Salesforce system implementation partner and other third-party vendors, including statement-of-work execution, staffing, deliverable quality, schedule adherence, issue resolution, financial performance, and accountability for outcomes
- Coordinate data readiness and migration activities, including data ownership, source-system mapping, cleansing, deduplication, conversion, reconciliation, and business sign-off
- Coordinate integration planning and delivery across relevant policy, agency management, benefits, marketing, document management, data, identity, and reporting platforms
Skills & Experience to be Successful
Required:
- Bachelor's degree in business, information technology, computer science, engineering, or a related field; equivalent professional experience may be considered
- Minimum of seven (7) years leading complex enterprise technology or business-transformation programs, including responsibility for scope, schedule, budget, risks, vendors, and executive governance
- Demonstrated experience leading at least one end-to-end Salesforce or comparable enterprise CRM implementation from discovery and design through deployment and stabilization
- Experience facilitating business-process design and requirements alignment across multiple business units, segments, or operating models
- Working knowledge of Salesforce delivery concepts, including Sales Cloud capabilities, configuration, integrations, data migration, environments, testing, release management, and production support
- Strong understanding of Agile, hybrid, and waterfall delivery methods, including backlog management, sprint planning, dependency management, and release planning
- Demonstrated experience managing a systems integrator or other outsourced delivery partner, including statement-of-work governance, deliverable acceptance, performance management, and financial oversight
- Experience leading data migration, integration, user acceptance testing, cutover, and organizational readiness workstreams
- Strong financial-management skills, including budget development, forecasting, actuals tracking, variance analysis, and vendor-invoice management
- Excellent executive communication, workshop facilitation, stakeholder-management, analytical, and organizational skills
- Ability to travel as needed to support business workshops, program milestones, and deployment activities
Preferred:
- Experience implementing Salesforce in insurance brokerage, property and casualty insurance, personal lines, employee benefits, financial services, or another regulated, relationship-driven industry
- Understanding of insurance-brokerage sales processes, including lead and referral management, opportunity qualification, discovery, carrier marketing, quoting, proposal development, binding, sales-to-service handoff, renewal, and cross-sell
- Experience designing a common enterprise process with configurable variations for different market segments or lines of business
- Salesforce certifications or equivalent demonstrated experience, such as Salesforce Administrator, Business Analyst, Sales Cloud Consultant, or Platform App Builder
- Project Management Professional (PMP), Program Management Professional (PgMP), Agile, Scrum, SAFe, or comparable delivery certification
- Organizational change-management experience or certification, such as Prosci
- Experience with Salesforce Data Cloud, MuleSoft, Experience Cloud, CRM Analytics, or AI-enabled Salesforce capabilities
- Experience consolidating legacy CRM platforms, harmonizing data, or supporting merger and acquisition integration
- Experience with portfolio governance, product operating models, or enterprise demand management
Teammate Benefits & Total Well-Being
We go beyond standard benefits, focusing on the total well-being of our teammates, including:
- Health Benefits: Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance
- Financial Benefits: ESPP; 401k; Student Loan Assistance; Tuition Reimbursement
- Mental Health & Wellness: Free Mental Health & Enhanced Advocacy Services
- Beyond Benefits: Paid Time Off, Holidays, Preferred Partner Discounts and more.
Not reflective of all benefits. Enrollment waiting periods or eligibility criteria may apply to certain benefits. Benefit details and offerings may vary for subsidiary entities or in specific geographic locations.
Recruiting Vendor Disclosure Statement
Brown & Brown does not accept unsolicited resumes from external recruiters, recruitment vendors or employment agencies (“Recruiting Vendors”). Recruiting Vendors must have a valid written agreement and received prior written authorization from an authorized Brown & Brown representative before submitting candidates for any publicly posted role. Any unsolicited resumes submitted to Brown & Brown or its employees become the property of Brown & Brown, and no fees will be paid for such submissions. Additional information regarding this policy can be found on our careers page.
Brown & Brown and its affiliates maintain an internal recruiting team responsible for filling open roles posted to the public. In certain situations, Brown & Brown may supplement its internal capabilities by engaging external recruiting vendors and employment agencies (“Recruiting Vendors”). Recruiting Vendors are not authorized to submit resumes, share candidate data, or directly or indirectly contact Brown & Brown employees to present candidates for employment opportunities. The only exception applies to Recruiting Vendors with an active Valid Agreement (as defined below) that has been approved by Brown & Brown. In accordance with this policy, and to ensure appropriate authorization for sharing candidate personal information, Brown & Brown will not accept unsolicited resumes from any source other than Authorized Recruiting Vendors with a Valid Agreement in place who have been expressly invited to support a specific role. Any unsolicited resumes, incomplete submissions, or candidate data received through any means (including email or otherwise) will be considered the property of Brown & Brown. Brown & Brown will not pay any placement or related fees for unsolicited submissions or candidate data provided in violation of this policy. Such submissions may be used by Brown & Brown without any obligation to pay fees of any kind to Recruiting Vendors.
A Valid Agreement is defined as a written contract signed by an authorized representative of Brown & Brown. In the absence of a Valid Agreement, Brown & Brown assumes no liability under any legal theory, including but not limited to breach of contract, breach of implied contract, tortious interference, quantum meruit, any/or any other contractual or equitable claims in connection with candidates identified through unsolicited submissions made in violation of this policy.
The Power To Be Yourself As an Equal Opportunity Employer
As an Equal Opportunity Employer, we are committed to fostering an inclusive environment comprised of people from all backgrounds, with a variety of experiences and perspectives, guided by our Diversity, Inclusion & Belonging (DIB) motto, “The Power to Be Yourself”. We think of ourselves as a team, so we have teammates - not employees. We strive to attract people who are competitive, driven, and disciplined. Built on meritocracy, our unique company culture rewards self-starters and those who are committed to doing what is best for our customers.
Founded in 1939 as a small, two-partner firm, Brown & Brown (NYSE: BRO) and our team of companies have grown into one of the world’s largest insurance brokerages while staying true to our foundation of trust, resilience, and delivering results. With a team that is as connected locally as it is globally, our high-performing, highly collaborative team delivers innovative risk and insurance solutions. We look for individuals who embrace our culture, thrive in a collaborative environment, are driven to grow and succeed, and are committed to always doing what is right.
With a unique culture built on integrity, superior capabilities and grit, we value teamwork, trust and courage. We think of ourselves as a team, so we have teammates—not employees, and leaders—not managers. Everything we do is about the greater “WE”—never “me.”
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