Social Media and Public Relations Specialist
$51.5k - $67.25kOhio State University
- # Social Media and Public Relations SpecialistApplylocations: Columbus Campustime type: Full timeposted on: Posted Yesterdayjob requisition id: R152162Screen reader users may encounter difficulty with this site. For assistance with applying, please contact View email address on click.appcast.io. If you have questions while submitting an application, please review these frequently asked questions.**Current Employees and Students:**If you are currently employed or enrolled as a student at The Ohio State University, please log in to Workday to use the internal application process.Welcome to The Ohio State University's career site. We invite you to apply to positions of interest. In order to ensure your application is complete, you must complete the following:* Ensure you have all necessary documents available when starting the application process. You can review the additional job description section on postings for documents that may be required.* Prior to submitting your application, please review and update (if necessary) the information in your candidate profile as it will transfer to your application.## Job Title:Social Media and Public Relations Specialist## Department:Veterinary Medicine | College AdministrationThe Social Media and Public Relations Specialist advances the College of Veterinary Medicine’s strategic priorities through high-quality, user-centered digital communications, including website management and primary responsibility for planning, executing and optimizing external email communications. As a member of the Strategic Communications and Marketing team and the college’s Advancement team, this position plays a key role in supporting alumni relations, fundraising initiatives and stakeholder engagement through performance-driven digital communication strategies.This position is responsible for managing the college’s primary external websites, including vet.osu.edu and vmc.vet.osu.edu, leading the strategy, execution and analysis of external email communications, and overseeing content for digital display screens across college facilities. The role focuses on content development, user experience optimization, analytics, digital accessibility and brand consistency to enhance visibility and engagement across audiences.This role leads the development, design and deployment of responsive email communications using university-approved tools and templates in alignment with brand and accessibility guidelines, ensuring timely, compelling and audience-focused messaging. The specialist also tracks, analyzes and reports on email performance metrics and provides data-informed recommendations for continuous improvement to increase engagement, effectiveness and impact across campaigns.Working collaboratively with faculty, staff, students, vendors and university partners, the specialist ensures all digital content is accurate, accessible, timely and aligned with college and university standards. The successful candidate is a proactive problem-solver and eager learner who takes initiative in strengthening the college’s reputation as a model comprehensive college of veterinary medicine.## Additional Information:**Minimum Qualifications:*** Bachelor’s degree in communications, marketing, digital media, journalism, information sciences or a related field, or an equivalent combination of education and professional experience.* Demonstrated experience managing websites using a content management system, preferably Drupal.* Experience creating, editing and maintaining email, with experience using Sales Force Marketing Cloud* Working knowledge of web analytics, user experience principles and content optimization.* Strong organizational and project management skills with the ability to manage multiple priorities and deadlines.* Excellent written and verbal communication skills and the ability to collaborate effectively with diverse stakeholders.**Desired Qualifications:*** Experience working in higher education or academic medicine.* Experience planning, developing and deploying email.* Familiarity with SEO best practices and working with external digital vendors or agencies.* Experience supporting advancement, fundraising, alumni engagement or donor communications.* Experience coordinating or supporting digital accessibility compliance and remediation.* Experience managing digital display content or other nontraditional digital communication channels.**Target Salary Range: $51,500.00 - $67,250.00 per year**; commensurate with experience, internal equity, the unit’s available budget, and the candidate’s qualifications.## Location:Veterinary Medicine Academic (0136)## Position Type:Regular## Scheduled Hours:40## **Shift:**First Shift***Final candidates are subject to successful completion of a background check. A drug screen or physical may be required during the post offer process.***Thank you for your interest in positions at The Ohio State University and Wexner Medical Center. Once you have applied, the most updated information on the status of your application can be found by visiting the Candidate Home section of this site. Please view your submitted applications by logging in and reviewing your status. For answers to additional questions please review the frequently asked questions.
- J-18808-Ljbffr Ohio State University
Vacancy posted 15 hours ago
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