Marketing & Campaign Excellence Leader
$142.4k - $213.6kSchneider Electric
Marketing & Campaign Excellence Leader We are seeking a strategic, data-driven, and digitally fluent marketing leader to serve as the Marketing Practice Leader for the US. This role is open to candidates currently based in Raleigh, NC; Nashville, TN; or Boston, MA . In this role, you will steward the full end-to-end (E2E) campaign delivery process-shaping standards, elevating execution quality, and enabling a thriving community of program management and their ways of working across strategy, content, digital, events and channel execution. This role is the connective tissue for how campaigns get planned, built, activated, optimized, and measured in the US-ensuring excellence, consistency, and continuous improvement across every step of the customer journey. Your mission is to elevate the Campaign Journey practice by defining the frameworks, tools, processes, and community behaviors that enable Schneider Electric to deliver high-performing integrated marketing campaigns that drive brand preference, demand generation, and customer engagement. Jobs to be done Practice Leadership, Community Stewardship & Marketing Development
+9% organic growth
150 000+ employees in 100+ countries You must submit an online application to be considered for any position with us. This position will be posted until filled. Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and 'inclusion' is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.
At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here
Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.
- Serve as the leader of the Marketing Journey practice, stewarding holistic standards and best practices for segment and channel strategy, planning, execution, orchestration, optimization, and measurement.
- Foster a strong community of program managers, including upskilling opportunities and best practice sharing.
- Create a sense of shared identity and excellence within the practice through enablement sessions, forums, learning exchanges, and collaborative problem-solving.
- Act as a trusted advisor and coach (without direct people management) to program managers on strategy, process, prioritization, and performance optimization.
- Own and continuously evolve the end-to-end campaign delivery model, ensuring clarity, scalability, and repeatability across:
- Intake and prioritization
- Campaign strategy and planning
- Audience and journey mapping
- Content and asset alignment
- Channel execution
- Martech orchestration
- Performance measurement and optimization
- Ensure all teams understand their roles, responsibilities, workflows, and handoffs across the E2E journey.
- Identify process bottlenecks and drive solutions that improve speed, quality, and effectiveness.
- Serve as the business owner for campaign-related tools, templates, playbooks, workflows, and guidance.
- Partner with CXCT, Digital, and Operations teams to ensure tools are used consistently, correctly, and effectively across the organization.
- Evaluate opportunities to introduce new technologies or enhancements that support performance marketing, campaign orchestration, and insight-driven decision-making.
- Champion the use of analytics, testing frameworks, and optimization methodologies across campaigns.
- Partner with Marketing Operations to develop and maintain standardized KPIs, dashboards, measurement frameworks, and campaign review processes.
- Equip practitioners with the knowledge and structures required to deliver data-informed, customer-centric campaigns.
- Stay ahead of marketing trends, industry best practices, and evolving customer behaviors-bringing insights that help shape the future of the Campaign Journey practice.
- Drive a culture of experimentation, test-and-learn, and iterative improvement.
- Pilot emerging techniques, tools, or approaches and scale successful models across the practice.
- Bachelor's degree in marketing, communications, business, or related field.
- 7-10 years of experience in integrated marketing, campaign management, digital marketing, or program management.
- Deep experience with integrated, data-driven campaigns across multiple channels.
- Strong understanding of performance marketing, funnel metrics, attribution, journey mapping, and optimization.
- Experience with marketing automation, CRM, ABM, and analytics platforms.
- Exceptional strategic thinking, relationship-building, facilitation, and influence-based leadership skills.
- Ability to drive alignment and process excellence across a complex, matrixed organization.
- Passion for digital innovation, operational discipline, and empowering cross-functional teams.
+9% organic growth
150 000+ employees in 100+ countries You must submit an online application to be considered for any position with us. This position will be posted until filled. Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and 'inclusion' is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.
At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here
Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.
Vacancy posted 4 days ago
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