Internal Communications Senior Manager

About Crunchyroll

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it's powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the Role

We're looking for an Internal Communications Senior Manager to serve as the strategic communications partner to our People Experience organization.

Reporting to the VP of Internal Communications, you'll help employees understand and engage with the programs, policies, benefits, learning opportunities, and organizational updates that shape the employee experience. Through thoughtful storytelling, strategic communications, and impactful campaigns, you'll connect employees to Crunchyroll's mission, vision, culture, and values while ensuring they have the information and context they need to thrive.

As a trusted partner to People Experience leaders and stakeholders, you'll provide communications counsel, develop compelling content and campaigns, and help drive employee engagement across key initiatives. You'll leverage data and insights to continuously improve communications effectiveness and ensure content is relevant, timely, and impactful across a global workforce.
Core Responsibilities:

• Lead communications strategies, content, and campaigns supporting People Experience programs, including benefits, policies, organizational change, learning and development, employee engagement, workplace initiatives, and employee resource groups
• Partner with People Experience leaders, executives, and stakeholders to develop communications plans, messaging, and engagement strategies
• Provide communications counsel on messaging, timing, and change management communications, including sensitive or business-critical topics
• Develop executive communications in support of People Experience initiatives, including leadership messages, presentations, campaigns, and events
• Create and manage multi-channel content that informs, educates, and engages employees while reinforcing Crunchyroll's culture, values, and business priorities
• Identify and develop storytelling opportunities that connect employees to Crunchyroll, each other, and the broader business
• Manage employee engagement campaigns, experiences, and activations that drive awareness, participation, and connection
• Measure communications performance and employee engagement metrics to drive continuous improvement
• Partner cross-functionally to support company-wide communications initiatives and priorities
• Manage content across internal channels, including key areas of the intranet
• Leverage technology, tools, and AI to enhance communications effectiveness and employee experience
• Manage vendors and external partners as needed

About You

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• 8+ years of experience in internal communications, employee communications, employee engagement, or related communications fields, including 2+ years partnering with HR, People Experience, or employee experience teams on benefits, organizational change, learning and development, employee engagement, and workplace communications.
• Proven experience developing communications strategies, campaigns, and content for global employee audiences, with exceptional writing, editing, and storytelling skills
• Experience partnering with executives and senior stakeholders to develop communications plans, messaging strategies, and employee engagement initiatives
• Strong understanding of employee communications, change management, and organizational communications best practices
• Data-driven mindset with experience using analytics and employee feedback to inform strategy and measure effectiveness
• Exceptional project management and stakeholder management skills, with the ability to manage multiple priorities in a fast-paced environment
• Bachelor's degree in Communications, Journalism, Marketing, Public Relations, or a related field, or equivalent practical experience
• Passion for anime, pop culture, and the entertainment industry, along with familiarity with Japanese culture, is a plus

Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

• Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
• Flexible time off policies allowing you to take the time you need to be your whole self.
• Generous medical, dental, vision, STD, LTD, and life insurance
• Health Saving Account HSA program
• Health care and dependent care FSA
• 401(k) plan, with employer match
• Employer paid commuter benefit
• Support program for new parents
• Pet insurance and some of our offices are pet friendly!

#LifeAtCrunchyroll #LI-Hybrid


The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll's Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.

Pay Transparency - Los Angeles, CA

$113,000-$140,000 USD

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

• Courage. We believe that when we overcome fear, we enable our best selves.
• Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.
• Kaizen. We have a growth mindset committed to constant forward progress.
• Service. We serve our community with humility, enabling joy and belonging for others.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

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