Senior Software Product Manager - eCommerce

Responsibilities Act as a Senior Software Product Manager for GM Energy eCommerce website, owning strategy and roadmap for the platform alongside the Software Product Management, eCommerce team Ownership and implementation of the front-end platform; including planning, communication, reporting, analysis, and vendor management Partner with business stakeholders to shape ideas, develop creative briefs, and refine designs with creative agency teams Lead creative and content workstreams through stakeholder and legal reviews, feedback management, testing / QA, and launch prioritization with other Software Product Managers Explore, define, write, prioritize, and manage product features, work with IT development teams to create user stories and user acceptance criteria, and manage the feature backlog to support the agile development of deliverables Understand and champion the customer needs; gather customer feedback through direct and indirect sources, and ensure product vision and roadmap meets those needs With IT development and PMO partners, participate in Refinement, Sprint and PI planning, sprint demos and program syncs Conduct effective project updates for stakeholders – including leadership – as required Identify and implement strategies to grow engagement among users Establish program measurement (KPIs, reporting) and monitor site analytics and performance, recommend countermeasures where appropriate Lead usability / A/B testing and personalization efforts from design to implementation, monitoring performance, and translating results into clear recommendations Perform research and collaborative exploration on new ideas / initiatives to further accelerate EV adoption & enable sales of GM Energy product Partner with IT-DEV and QA teams to ensure comprehensive user acceptance testing/training plans are developed/executed and applications are successfully transitioned to production Follow GM standard software development and deployment processes in functional specifications, user interface and database designs, testing methodology, training, and change management Support broader GM Energy strategies and projects as required Requirements 5+ years' experience in product management, marketing, program management, and/or customer experience Bachelor's degree or equivalent experience required Working knowledge of Jira Align/Jira, Adobe Familiarity with EV and energy trends, industry, and competitive landscape Strong written and verbal communication skills, including demonstrated ability to report and present to senior leadership on a frequent basis #J-18808-Ljbffr Jobtailor