Director, Brand and Creative

The Director of Brand & Creative is responsible for defining, evolving and stewarding the organization’s brand and visual identity across all channels and touchpoints. This role leads the creative and design function, ensuring a cohesive, modern and effective brand expression across digital platforms, publications, content, marketing communications and video. This position manages a team of experienced individual contributors in Creative Services and is accountable for meaningful career development conversations and regular coaching and feedback. Essential Job Functions: Sets the creative strategy and vision for campaigns and organizational initiatives, leading the full design and creative function to deliver innovative, high-impact work that advances business objectives and strengthens brand positioning. Owns and evolves the organization's brand identity, serving as primary authority on brand strategy, standards, and governance, and ensures consistent expression across all channels (digital, publications, content, video, and experiential touchpoints) while allowing flexibility for different audiences. Develops and maintains design systems, templates and toolkits that enable scalable, consistent brand execution and support organizational efficiency. Collaborates with business and content strategy leaders to align brand expression with storytelling and messaging frameworks across all touchpoints. Partners with production operations and visual production teams to translate brand direction into executable production standards, providing creative guidance for studio and non-studio video, motion and multimedia content. Establishes workflows that balance creativity, execution speed and governance, enabling efficient delivery of high-quality creative work across priorities. Manages and mentors design team members while identifying and managing external vendors to augment expertise and support creative deliverables. Works collaboratively to tell the organization’s story in a clear, crisp and compelling manner across digital, video, print and at conferences. Demonstrates FINRA’s values Collaborates, both in-person and virtually, in furtherance of FINRA’s mission of investor protection and market integrity. Other Responsibilities: Proactively evaluates and recommends enhancements to in-house production capabilities including audio/video studio and digital media capabilities. Education/Experience Requirements: A minimum of fourteen (14) years of experience in brand, creative or design leadership required; or an equivalent combination of education and directly related professional experience. Bachelor’s degree in Fine Arts, Marketing, Visual Communication, Media Arts or relevant area of study preferred. Minimum two (2) years supervisory experience required. Strong background in brand systems, digital design and cross-channel creative strategy. Experience leading and evolving design teams beyond print or traditional graphic design. Proven ability to operate in complex, matrixed organizations. Strong collaboration skills. Excellent verbal and written communication skills. Experience in corporate, agency or in-house creative environments. Strong experience with full Adobe Creative Suite, Figma and other best-in-class design software, including AI-enabled extensions and workflows. Working Conditions: Hybrid work environment with defined in-person presence requirements. Extended hours and travel may be required. For work that is performed in CO, FL, TX, IL, PA, MA, MD, VA, Washington, DC, NY and NJ, please refer to the chart below for the salary range for the corresponding location. FINRA complies with all state and local pay transparency laws and regulations requiring the disclosure of salary ranges for the position. In addition to location, actual compensation is based on various factors, including but not limited to, the candidate’s skill set, level of experience, education, and market considerations. CO/FL/TX: Minimum Salary $134,400, Maximum Salary $260,400 IL/PA: Minimum Salary $147,600, Maximum Salary $286,500 MA/MD/VA/Washington, DC: Minimum Salary $154,400, Maximum Salary $299,600 NY/NJ: Minimum Salary $154,400, Maximum Salary $312,600 #LI-Hybrid To be considered for this position, please submit an application. Applications are accepted on an ongoing basis. The information provided above has been designed to indicate the general nature and level of work of the position. It is not a comprehensive inventory of all duties, responsibilities and qualifications required. Please note: If the “Apply Now” button on a job board posting does not take you directly to the FINRA Careers site, enter into your browser to reach our site directly. Employees may be eligible for a discretionary bonus in addition to base pay. Non-exempt employees are also eligible for overtime pay in accordance with federal, state, or local law. As part of its dedication to employee wellness, FINRA provides comprehensive health, dental and vision insurance. Additional insurance includes basic life, accidental death and dismemberment, supplemental life, spouse/domestic partner and dependent life, and spouse/domestic partner and dependent accidental death and dismemberment, short- and long-term disability, long-term care, business travel accident, disability and legal. FINRA offers immediate participation and vesting in a 401(k) plan with company match and eligibility for participation in an additional FINRA-funded retirement contribution, tuition reimbursement, commuter benefits, and other benefits that support employee wellness, such as adoption assistance, backup family care, surrogacy benefits, employee assistance, and wellness programs. Time Off and Paid Leave* FINRA encourages its employees to focus on their health and wellness in many ways, including through a generous time-off program of 15 days of paid time off, 5 personal days and 9 sick days, unless otherwise required by law (all pro-rated in the first year). Additionally, we are proud to support our communities by providing two volunteer service days (based on full-time schedule). Other paid leave includes military leave, jury duty leave, bereavement leave, voting and election official leave for federal, state or local primary and general elections, care of a family member leave (available after 90 days of employment); and childbirth and parental leave (available after 90 days of employment). Full-time employees receive nine paid holidays. *Based on full-time schedule Important Information FINRA’s Code of Conduct imposes restrictions on employees’ investments and requires financial disclosures that are uniquely related to our role as a securities regulator. FINRA employees are required to disclose to FINRA all brokerage accounts that they maintain, and those in which they control trading or have a financial interest (including any trust account of which they are a trustee or beneficiary and all accounts of a spouse, domestic partner or minor child who lives with the employee) and to authorize their broker-dealers to provide FINRA with duplicate statements for all of those accounts. All of those accounts are subject to the Code’s investment and securities account restrictions, and new employees must comply with those investment restrictions—including disposing of any security issued by a company on FINRA’s Prohibited Company List or obtaining a written waiver from their Executive Vice President—by the date they begin employment with FINRA. Employees may only maintain securities accounts that must be disclosed to FINRA at one or more securities firms that provide an electronic feed (e-feed) of data to FINRA, and must move securities accounts from other securities firms to a firm that provides an e-feed within three months of beginning employment. You can read more about these restrictions here. As standard practice, employees must also execute FINRA’s Employee Confidentiality and Invention Assignment Agreement without qualification or modification and comply with the company’s policy on nepotism. Search Firm Representatives Please be advised that FINRA is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, a valid written agreement and task order must be in place before any resumes are submitted to FINRA. All resumes submitted by search firms to any employee at FINRA without a valid written agreement and task order in place will be deemed the sole property of FINRA and no fee will be paid in the event that person is hired by FINRA. FINRA is an Equal Opportunity Employer All qualified applicants receive consideration for employment without regard to any legally protected category, including race, color, age, national origin, ethnicity, religion, disability, genetic information, military or veteran status, sex, or any other status or classification protected by state or local law. FINRA strives to make our career site accessible to all users. If you need a disability-related accommodation for completing the application process, please contact FINRA’s Employee Relations team at View phone number on click.appcast.io or by email at View email address on click.appcast.io. Please note that this process is exclusively for inquiries regarding accommodations in the application process. FINRA abides by the requirements of 41 CFR 60-741.5(a). This regulation prohibits discrimination against qualified individuals on the basis of disability and requires affirmative action by covered prime contractors and subcontractors to employ and advance in employment qualified individuals with disabilities. FINRA abides by the requirements of 41 CFR 60-300.5(a). This regulation prohibits discrimination against qualified protected veterans and requires affirmative action by covered prime contractors and subcontractors to employ and advance in employment qualified protected veterans. ©2026 FINRA. All rights reserved. FINRA is a registered trademark of the Financial Industry Regulatory Authority, Inc. Our Growth is Creating Great Opportunities! Our team is expanding, and we want to hire the most talented people we can. Continued success depends on it! Once you've had a chance to explore our current open positions, apply to the ones you feel suit you best and keep track of both your progress in the selection process, and new postings that might interest you! Thanks for your interest in working on our team! Visit FINRA's Technology Page About FINRA FINRA is an independent, non-governmental regulator for all securities firms doing business with the public in the United States. FINRA works to protect investors and maintain market integrity in a public-private partnership with the Securities and Exchange Commission (SEC), while also benefiting from the SEC’s oversight. In its role as investor guardian, FINRA is informed, but not influenced, by the industry that it regulates. FINRA’s independent regulation plays a critical role in America’s financial system–all at no cost to taxpayers. 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