Marketing Operations Manager

Owning and optimizing the systems and processes that drive marketing initiatives, the full-time remote Marketing Operations Manager will manage HubSpot administration, campaign operations, and data governance while collaborating with cross-functional teams to enhance operational efficiency and effectiveness. Key responsibilities Serve as the primary owner and administrator of HubSpot, designing and optimizing marketing automation workflows and lead management processes Partner with various marketing stakeholders to operationalize campaigns and ensure proper tracking and measurement of marketing efforts Conduct data governance initiatives, maintaining database health and developing audience segmentation strategies to improve campaign performance Required qualifications Bachelor's degree in marketing, business, communications, information systems, or a related field, or equivalent professional experience 4-6 years of experience in marketing operations, marketing automation, or a related discipline Hands-on experience administering HubSpot and managing marketing technology platforms Strong understanding of lead management, database governance, and marketing performance measurement Experience with project management systems such as Asana and demonstrated ability to use AI tools in marketing operations