Regional Product Lead
$168.15k - $269.22kPublicis Groupe
Company description
Designed to serve a content-driven media landscape, Prodigious brings together specialist production expertise in video, digital and print to design, produce and deliver brand content across all channels, using the best talent, workflow processes and tools.
We boast 3,500 employees operating out of over 40 locations worldwide and complemented by best-in-class production talent sourced via our owned crowd‑sourcing platform.
Combining these highly‑skilled cross‑media producers within our strategically located Creative Campuses, on‑site client studios and time zone‑aligned offshore platforms, we build innovative and agile production models that deliver more content for less.
Citi, GSK, L’Oréal, Nestlé, P&G, Renault, Sanofi and Walmart are amongst our global clients for whom we have successfully rolled out these models.
Over the past three years and together with their agencies, they have won us some of the most acclaimed accolades worldwide including 28 Cannes Lions, 5 Clios, 7 D&ADs and 9 EPICAs, to name but a few.
Overview
Publicis Production delivers next‑generation creative production, combining craft, data, and technology to produce content at scale for the world’s leading brands.
We are seeking a Regional Product Lead (US) to drive product strategy and execution across the US market, ensuring alignment between global product objectives and regional business needs. This role serves as the primary link between global product teams and US stakeholders, translating market requirements into product priorities and outcomes.
This role will ensure that global product initiatives are effectively adapted, prioritised, and delivered in line with US client needs, market dynamics, and operational realities. You will work closely with regional leadership, client teams, and cross‑functional partners to drive adoption, maximise value, and influence the evolution of our global platform roadmap.
This is a high‑impact leadership role, combining strategic alignment, stakeholder management, and hands‑on product guidance across multiple product areas.
Responsibilities
Regional Product Leadership
- Act as the primary product lead for the US region
- Ensure alignment between global product strategy and US market needs
- Provide regional input into global product roadmap and prioritisation decisions
- Champion product vision, adoption, and value realisation within the US market
Market & Client Alignment
- Partner closely with US client teams, business leads, and operations to understand regional needs
- Identify market‑specific requirements, gaps, and opportunities
- Translate regional insights into actionable inputs for global product strategy
- Support key client conversations as the product authority for the region
Product Delivery Oversight
- Oversee the execution of product initiatives in the US, ensuring alignment with global priorities
- Guide product managers and cross‑functional teams on prioritisation, trade‑offs, and delivery approach
- Ensure effective coordination across engineering, design, QA, and operations teams
- Monitor progress, mitigate risks, and unblock delivery challenges
Stakeholder Management & Influence
- Serve as the main product point of contact for US leadership
- Communicate product updates, roadmaps, and outcomes to senior stakeholders and clients
- Drive alignment across product, technology, creative, and business teams
- Influence decision‑making at both regional and global levels
Adoption, Performance & Optimisation
- Drive product adoption and rollout success across US markets
- Define and monitor KPIs related to adoption, efficiency, and output quality
- Gather feedback from users and stakeholders to continuously improve product relevance and impact
- Identify opportunities to optimise workflows and increase efficiency
Team Enablement & Governance
- Provide guidance and mentorship to regional product managers (where applicable)
- Establish best practices for product delivery, discovery, and stakeholder engagement
- Ensure regional teams operate in alignment with global product governance and standards
MANAGERIAL RESPONSIBILITIES
- Recruits, interviews, hires, and trains new staff
- Oversees the daily workflow of the team
- Provides constructive and timely performance evaluations
- Handles discipline and termination of employees in accordance with company policy
LOCATION & COMMITMENTS
- Full‑time role, currently hybrid status
- In‑person/in‑office minimum of 4 days per week
- Travel may be required to deliver on client and production needs
PHYSICAL DEMANDS
- Prolonged periods of sitting at a desk and working on a computer
- Must be able to lift up to 15 pounds at times
QUALIFICATIONS
- Extensive experience in product management, with at least 3+ years in a senior or lead capacity
- Strong experience in marketing technology, creative production, or platform‑based products
- Proven ability to operate in a global matrix organisation and influence without direct authority
- Experience managing regional or market‑specific product adaptation and rollouts
- Strong commercial acumen and understanding of client‑facing environments
- Deep understanding of digital content workflows (creation, localisation, distribution)
- Excellent stakeholder management and communication skills, particularly with senior leadership
- Experience working in Agile/Scrum environments with distributed teams
- Ability to balance strategic thinking with execution oversight
- Strong user empathy, particularly for marketers, creative teams, and operations stakeholders
Additional information
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io.
All your information will be kept confidential according to EEO guidelines.
Compensation Range
USD $168,150.00 – USD $269,217.00 per annum. This is the pay range the Company believes it will pay for this position at the time of this posting.
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