Head of Go-To-Market

Discover and build the commercial machine.

Discover and establish a repeatable commercial motion capable of evolving toward significant, predictable revenue.

Pricing, major contracts, and strategic commitments remain collaborative during the early stage.

The mandate — what exists because you joined

Every leadership hire here must answer one question: what measurable outcomes should exist twelve months later because you joined? This is the working answer — refined together during the process, then written into your offer.

T+90 days — diagnose and set the thesis

• Audit existing customers and commercial conversations
• Develop ICP hypotheses
• Map the buyer/user distinction
• Identify the highest-intensity use cases
• Personally lead customer conversations
• Test multiple positioning approaches
• Produce the initial GTM thesis

T+180 days — the system is running

• Identify at least one promising repeatable motion
• Demonstrate conversion through the pipeline
• Establish the pricing/packaging feedback loop
• Define sales-cycle benchmarks
• Create the revenue forecasting foundation
• Document the early GTM playbook

T+365 days — the function is durable

• Demonstrate repeatability within the chosen commercial motion
• Establish measurable pipeline generation
• Demonstrate improved sales efficiency
• Build the initial commercial organization only after the motion is proven
• Produce evidence supporting the next stage of GTM investment

The evidence bar

The strongest applications demonstrate: Evidence of personally discovering, building, or materially improving a commercial motion — not merely managing one inherited at scale.

Compensation

The approved cash range for this mandate is in final review. It is published here before the process opens, and stated plainly in the first conversation — we do not make compensation a discovery exercise.

Commercially accountable mandate — includes a clearly defined performance-linked component on top of base cash.

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