Web Content Specialist

Company DescriptionThe Opportunity:At Elemental Brands, our success starts with our people. Every day, our engineers, innovators, creators, and problem-solvers work together to develop and deliver innovative LED lighting solutions through Diode LED®, Lucetta®, Lucetta CI®, Gammalux®, and Elemental LED®. Together, we're driving innovation and helping define the future of the low-voltage linear lighting industry.That same spirit of innovation and collaboration shapes everything we do. We encourage curiosity, continuous learning, and fresh ideas across every department, empowering employees to grow their careers, make meaningful contributions, and help shape the future of lighting.Recognized by EDAWN as “Company of the Year – Large” and “Employees First – Large,” and by the University of Nevada, Reno as “Graduate Employer of the Year,” Elemental Brands is proud to be an award-winning workplace where people come first, innovation thrives, and careers flourish.Job DescriptionAre you ready to help drive a massive digital evolution? We are seeking a passionate and detail-oriented Web Content Specialist to join our Marketing team and partner with our Web Content Manager to shape the future of our online presence.In this strategic role, you will do much more than basic site maintenance; you will provide crucial support for a company-wide digital transformation, including a major ERP implementation. Working closely with the Web Content Manager, you will assist in the design, development, and daily performance of our web domains, helping migrate data from legacy platforms to create a cutting-edge, seamless experience for our customers. If you have strong technical skills, a passion for modern web development, and the curiosity to intimately learn our full product line, we want you on our team to help build something extraordinary.Regularly update website content, including text, images, videos, and other media, ensuring best customer experienceCoordinate with stakeholders to implement updates to the website's design and layout as necessaryRepresent the company’s best interests toward functionality in regard toward customer experienceImproving website features and security standardsDiagnose and resolve website technical issues, such as broken links, missing images, and functionality errorsMonitor website performance, including page load times and responsivenessPerform routine tests to identify and fix bugs or compatibility issues across different browsers and devicesImplement SEO best practices to improve the website’s search engine rankingMonitor and optimize website performance (loading speed, uptime) using relevant toolsTrack and analyze website traffic and other key performance indicators (KPIs) to ensure optimal user experiencePrepare monthly or as needed report on website performance analytics and offer recommendations based on dataWork closely with both in-house and outside designers and developers to implement new features or enhancements to the websiteParticipate in website redesigns, layout changes, or platform migrations when neededCollaborate with Product and Training teams to intimately learn our product lineWork with internal teams to organize and maintain product information to ensure accurate data is available for websites and other marketing mediaEnsure the website is compliant with all relevant laws and regulations (GDPR, ADA, etc.)Implement and maintain accessibility features to ensure the website is usable by people with disabilitiesContinuously assess and enhance the user experience by conducting testing and gathering feedbackEnsure that navigation, forms, and interactive elements function smoothlyStrategize with customers alongside Marketing Team to drive activity to portalQualificationsBachelor’s degree in Computer Science, Information Technology, Web Development, or related fieldMinimum two (2) years’ experience with website design tools like Adobe XD, Figma, or SketchMinimum two (2) years’ experience with website hosting platforms (e.g., AWS, GoDaddy, Bluehost)Knowledge of database management and languages like MySQL or PHPExperience with e-commerce platforms (e.g., Magento, Shopify, WooCommerce)Proficiency in HTML, CSS, JavaScript, and other web technologiesFamiliarity with content management systems (CMS) such as WordPress, Magento, Craft CMS, SquareSpace or similarExperience with website hosting, DNS settings, and domain managementKnowledge of website optimization tools (e.g., Google Analytics / Tag Manager, GTmetrix, Google Search Console)Strong problem-solving abilities to diagnose issues quickly and accuratelyAbility to troubleshoot and resolve both frontend and backend issuesHigh level of attention to detail, ensuring that all aspects of the website are functional, accurate, and up-to-dateUnderstanding of website security protocols and best practices (SSL, regular updates, malware scanning, file permissions, etc.)Excellent written and verbal communication skillsAbility to collaborate effectively with cross-functional teams and communicate technical issues to non-technical stakeholdersAdditional InformationAll your information will be kept confidential according to EEO guidelines.The Perks and Benefits: Medical, Dental, Vision, Life/AD&D, Short Term and Long-Term Disability Insurance (100% PAID by employer), available first of the month, following the date of hireCompany-matched 401(k) Plan, at 5%, no vesting scheduleDiscretionary Time Off (DTO)Parental Leave (PL)Sick Time Off (STO)Seven Paid HolidaysPre-Tax Flexible Spending Accounts (FSA) and Health Savings Account (HSA) - $200 annual employer contributionCareer Development Plan ProgramDiscounted Corporate Gym Membership at South Reno Athletic ClubTuition AssistanceMonthly Birthday Lunch CelebrationsEmployee DiscountOn-site Snacks and BeveragesEmployee Referral Bonus Program About Us:Visit us at or call View phone number on click.appcast.io. Compensation: USD 60000 - USD 75000 - yearly