Marketing and Fan Experience Intern

TITLE: Marketing & Fan Experience Intern PURPOSE: Provide support to the Marketing and Fan Experience staff for the Georgia Tech Athletic Association (GTAA) to increase revenue generation and attendance while enhancing the fan experience in-venue. This includes, but is not limited, to, community outreach development; season, single game and group ticket sales initiatives, event management, game presentation, and student/campus engagement.

OVERVIEW:

Georgia Tech prides itself on its technological resources, collaborations, high-quality student body, and its commitment to building an outstanding and diverse community of learning, discovery, and creation. We strongly encourage applicants whose values align with our institutional values, as outlined in our Strategic Plan. These values include academic excellence, diversity of thought and experience, inquiry and innovation, collaboration and community, and ethical behavior and stewardship. Georgia Tech has policies to promote a healthy work-life balance and is aware that attracting faculty may require meeting the needs of two careers.

ABOUT GEORGIA TECH:

Georgia Tech is a top-ranked public research university situated in the heart of Atlanta, a diverse and vibrant city with numerous economic and cultural strengths. The Institute serves more than 45,000 students through top-ranked undergraduate, graduate, and executive programs in engineering, computing, science, business, design, and liberal arts. Georgia Tech's faculty attracted more than $1.4 billion in research awards this past year in fields ranging from biomedical technology to artificial intelligence, energy, sustainability, semiconductors, neuroscience, and national security. Georgia Tech ranks among the nation's top 20 universities for research and development spending and No. 1 among institutions without a medical school.

GEORGIA TECH’S MISSION AND VALUES:

Georgia Tech's mission is to develop leaders who advance technology and improve the human condition. The Institute has nine key values that are foundational to everything we do: 1. Students are our top priority. 2. We strive for excellence. 3. We thrive on diversity. 4. We celebrate collaboration. 5. We champion innovation. 6. We safeguard freedom of inquiry and expression. 7. We nurture the well-being of our community. 8. We act ethically. 9. We are responsible stewards. Over the next decade, Georgia Tech will become an example of inclusive innovation, a leading technological research university of unmatched scale, relentlessly committed to serving the public good; breaking new ground in addressing the biggest local, national, and global challenges and opportunities of our time; making technology broadly accessible; and developing exceptional, principled leaders from all backgrounds ready to produce novel ideas and create solutions with real human impact.

EDUCATION:

Bachelor’s degree required, preferably in marketing, business, communication or related area

EXPERIENCE:

Marketing, sales, sports management or related field. Should have knowledge in Microsoft Office and familiarity with Adobe Creative Suite. Must have a great work ethic, be detail-oriented, and possess excellent communication and organization skills. Must be a self-starter who is able to meet a variety of deadlines, manage multiple tasks, and work independently and within a group/team environment and demonstrate an enthusiastic demeanor. This position will require the availability to work evenings, holidays, and weekends. JOB FUNCTIONS (Including but not limited to) Assist the marketing staff to develop and execute assigned marketing and promotional strategies for Olympic sports, which could include volleyball, men’s and women’s tennis, swim and dive, baseball and/or softball. Assist with the development and execution of the marketing and promotional strategies for football, men’s and women’s basketball. Must be available to work all home football games. Manage in-game elements for assigned sports, including writing game day scripts, in-game music, in-game promotions, fan contests, and sponsor activations. Collaborate with the Creative and Digital Strategy team to develop programming and digital marketing content for use on video boards and other digital platforms. Construct cross-promotional efforts with targeted area events, professional teams and attractions, focused on promoting ticketed sports. Collaborate with on-campus student organizations, departments, and other community leaders to build campus and community engagement, and increase brand awareness. Assist with the day-to-day management of the internship program and execution. Other duties as assigned by the Senior Associate Athletic Director of External Operations.

GENERAL INFORMATION:

All requirements are subject to possible modification to reasonably accommodate individuals with disabilities. The functions listed above may not be inclusive of all essential or secondary functions of the position. This job description does not state or imply that these are the only essential or marginal functions to be performed by the employee in this position. The employee will be required to perform other job-related duties requested by the supervisor. This document does not create an employee contract, implied or otherwise, other than an at-will relationship with Georgia Tech Athletics. The employee is expected to adhere to the policies as set forth by the GTAA, Department of Athletics, Conference affiliation and the NCAA. The position is a 12-month commitment, with the potential for a one-term renewal Equal Employment Opportunity The Georgia Institute of Technology (Georgia Tech) is an Equal Employment Opportunity Employer. The University is committed to maintaining a fair and respectful environment for all. To that end, and in accordance with federal and state law, Board of Regents policy, and University policy, Georgia Tech provides equal opportunity to all faculty, staff, students, and all other members of the Georgia Tech community, including applicants for admission and/or employment, contractors, volunteers, and participants in institutional programs, activities, or services. Georgia Tech complies with all applicable laws and regulations governing equal opportunity in the workplace and in educational activities. Georgia Tech prohibits discrimination, including discriminatory harassment, on the basis of race, ethnicity, ancestry, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, national origin, age, disability, genetics, or veteran status in its programs, activities, employment, and admissions. This prohibition applies to faculty, staff, students, and all other members of the Georgia Tech community, including affiliates, invitees, and guests. Further, Georgia Tech prohibits citizenship status, immigration status, and national origin discrimination in hiring, firing, and recruitment, except where such restrictions are required in order to comply with law, regulation, executive order, or Attorney General directive, or where they are required by Federal, State, or local government contract. More information on these policies can be found here: Board of Regents Policy Manual | University System of Georgia (usg.edu). #J-18808-Ljbffr Pws