Marketing Excellence Manager
Eastman
Description Founded in 1920, Eastman is a global specialty materials company that produces a broad range of products found in items people use every day. With the purpose of enhancing the quality of life in a material way, Eastman works with customers to deliver innovative products and solutions while maintaining a commitment to safety and sustainability. The company’s innovation‑driven growth model takes advantage of world‑class technology platforms, deep customer engagement, and differentiated application development to grow its leading positions in attractive end markets such as transportation, building and construction, and consumables. As a globally inclusive company, Eastman employs approximately 13,000 people around the world and serves customers in more than 100 countries. The company had 2025 revenue of approximately $8.8 billion and is headquartered in Kingsport, Tennessee, USA. As a Marketing Excellence Manager you work in the Marketing Center of Excellence (COE). The COE is responsible for building world‑class marketing capabilities and supporting our businesses in driving sustainable and profitable growth. You will accomplish this through partnering with Marketing and Commercial leadership to: Ensure convergence and commitment across businesses to a common marketing process, approach to marketing talent acquisition and capabilities development, reinforcement and recognition programs and overall marketing culture. Provide support to shift to a disciplined approach to marketing processes, metrics and analytics. Provide a regional perspective and voice that shapes overall Corporate Marketing COE strategy and priorities. Identify and prioritize unique regional barriers and gaps in Marketing Excellence and develop/execute efforts to overcome them. Overall you will be a trusted advisor and business partner to the Commercial leadership in the field of Marketing as well as a key liaison with Sales, Product, IT and other functions to develop, deliver and support marketing capability solutions. Responsibilities Marketing Capability Support global development of and drive regional implementation of marketing team capability efforts, including competencies, curriculum, hiring, onboarding and ongoing measurement. Work with regional commercial leadership in fact-based assessment and prioritization of marketing capability gaps and development and implementation of plans to close those gaps. Along with other regional Marketing Excellence Managers, drive a coaching culture across the organization. Serve as an expert coach and trainer for the region in marketing processes and capability building. Support the consistent implementation of marketing and related initiatives. Participate with the Marketing COE and Marketing COE Leadership Team to drive execution of the Strategic Roadmap. Lead regional change management efforts (including communications, training and sponsor strategies) as related to marketing initiatives. Effectively communicate and build credibility & trust with marketing leadership (Managers & Directors) as well as across the Commercial Center of Excellence. Qualifications Advanced degree preferred such as an MBA with a concentration in marketing or strategy. 10 years of professional experience, with 5 years of experience in marketing, preferably in a B2B environment. Strategic thinker who can implement tactically and has experience executing strategy & marketing processes within a business. Strong leadership skills with the ability to influence external and internal stakeholders and get things done through others. Financial acumen, including cost/profitability analysis. Demonstrated ability to manage marketing programs in a multi‑cultural matrix environment. Strong knowledge of relevant technologies in marketing and how they are deployed to support and enable marketing excellence. Experience in market activation and sales enablement. Experience in driving discovery programs. Portfolio management and stage‑gate development process. Value proposition development and value pricing. Experience in leading by influence. Digital marketing analytics experience and acumen. Product launches and campaign management. Managing marketing mix and measuring segment/market level performance. Strong communication and presentation skills. Compensation & Incentives Base pay plus performance‑based incentive opportunities that let you share in our success. Health & Wellness Comprehensive medical, prescription‑drug, and dental coverage—paired with a Health Savings Account option to help you save tax‑free dollars for care today or in the future. A robust menu of voluntary benefits—including vision, optional life, critical‑illness protection, and more—so you can tailor coverage to fit your life. Holistic wellness support: financial‑planning tools, family‑building assistance (adoption, pregnancy, and fertility resources), parental leave, and confidential Employee Assistance Program counseling. Retirement & Financial Strategies 401(k) with a company match—plus an additional annual retirement contribution from Eastman to accelerate your long‑term savings. Time Away Eleven paid holidays, one personal day, paid time off, and paid vacation to recharge, celebrate, or handle life’s moments. Growth & Development Access to mentorship, learning resources, and leadership programs that empower you to thrive in your current role and chart the next steps in your career. Eastman Chemical Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, pregnancy, veteran status or any other protected classes as designated by law. Nearest Major Market: Asheville, Nearest Secondary Market: Knoxville #J-18808-Ljbffr
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