MA Equipment Sales Representative

As a MA Equipment Sales Representative, you will help customers across Western Massachusetts identify transport refrigeration and truck and trailer equipment solutions that meet their business and fleet needs. Reporting to the Sales Manager, you will manage the sales cycle from prospecting to close, grow existing accounts, and develop new business through daily travel within your territory. You will work independently while collaborating with inside sales, accounting, office, parts, and service teams to deliver professional customer support and generate profitable sales. This salaried position has a Monday–Friday schedule, 8:00 a.m.–5:00 p.m.

Key Responsibilities

• Build and maintain relationships with existing and prospective customers, including dealers, resellers, and end users, to meet or exceed individual and team sales goals.
• Plan daily territory activity and travel throughout Massachusetts to identify opportunities, make cold calls and customer visits, and grow new business.
• Manage the full sales cycle, including lead generation, follow-up on opportunities and pending quotes, and closing sales.
• Learn each customer’s business and fleet requirements, recommend suitable products and solutions, and develop equipment specifications with customers.
• Review sales quotes for accuracy before presenting them to customers and submit orders with the required specifications to Sales Administration.
• Contact existing accounts regularly to obtain orders, discuss additional product and service needs, and strengthen customer relationships.
• Coordinate with inside sales, parts, service, accounting, and office teams to support customer satisfaction and revenue growth across departments.
• Maintain accurate customer and territory sales records; submit daily call reports, weekly work plans, and monthly, quarterly, and annual territory analyses.
• Research market opportunities and monitor competitor pricing, products, availability, fleet information, and territory activity to recommend improvements to sales strategies, products, services, and processes.
• Investigate customer concerns, develop solutions, and make recommendations to management in a professional and ethical manner.
• Follow up with equipment vendors for current pricing, lead times, and product changes.
• Maintain industry and technical knowledge through professional publications, workshops, networking, and trucking associations and conferences.

Qualifications

• At least two years of sales experience, including prospecting, territory development, and managing the sales cycle from lead generation to close.
• Experience in transport refrigeration and/or heavy-duty truck and trailer industries is preferred, but not required.
• Driver’s license and ability to travel daily throughout Massachusetts.
• Some knowledge of developing and reviewing equipment specifications based on customer needs.
• Proficiency in Microsoft Word, Outlook, and Excel, including using Excel for information tracking and analysis.
• Strong business judgment, relationship-building skills, and clear, timely, professional communication, including in stressful situations.
• Strong organization, time management, and attention to detail, with the ability to process reservations accurately and manage multiple projects through completion.
• Ability to work independently with minimal supervision and collaborate across departments in a fast-paced, customer-focused environment.
• Strong work ethic, personal accountability, ethical judgment, and a results-oriented approach.

Benefits

New Hires are eligible for benefits after 90 days of service: 

• 401K + Company Match 
• Competitive Medical & Vision Insurance 
• Company paid Dental Insurance 
• Company paid Life Insurance & Disability 
• Employee Assistance Program 
• Paid Time Off 
• Employee Referral Program 
• Savings Plan