Communication and Content Specialist

Job Description

Job Description

Communications & Content Specialist Every Patient. Every Family. Every Time.

About Mountain Valley Hospice & Palliative Care

At Mountain Valley, what we do is personal. Personal for those we serve and personal for us. Every day, we stand shoulder to shoulder with individuals facing the challenges of serious or terminal illness. We help patients and families navigate these difficult times by providing compassionate care and support for their physical, emotional, social, and spiritual needs.

As a nonprofit organization serving communities throughout North Carolina and Virginia, Mountain Valley is committed to making a meaningful difference in the lives of patients, families, and the communities we serve. For those of us at Mountain Valley, there could never be a more important or rewarding job.

Mountain Valley Hospice & Palliative Care is seeking a creative, motivated  Communications & Content Specialist to help tell our story and share the meaningful work happening throughout our organization.

This position is responsible for creating and managing engaging digital content that promotes Mountain Valley's mission, services, team members, and community involvement. The role supports organizational marketing, recruitment, fundraising, and employee engagement efforts through social media management, photography, video production, and storytelling.

The ideal candidate enjoys connecting with people, capturing meaningful moments, and transforming ideas into creative content that inspires and engages others.

• Manage Mountain Valley's social media platforms, including content creation, scheduling, posting, and monitoring engagement.

• Capture, edit, and produce photographs and videos that highlight patients, families, volunteers, team members, services, and organizational activities.

• Develop engaging content for social media, the organization's website, digital communications, and marketing campaigns.

• Support recruitment marketing, employee recognition, fundraising, and community engagement initiatives through creative content and storytelling.

• Attend organizational events, community activities, and employee programs to capture photographs, videos, and meaningful stories.

• Collaborate with departments to identify content opportunities, respond to requests, and ensure timely completion of projects.

• Maintain an organized library of digital content and ensure all materials reflect Mountain Valley's brand standards, privacy requirements, and appropriate permissions.

• Work with marketing leadership and external partners to support communication strategies, expand internal content production, and reduce reliance on outside agencies.

Education and Experience

• Associate's or bachelor's degree in Communications, Marketing, Public Relations, Journalism, Digital Media, or a related field preferred.

• Experience in social media management, digital content creation, photography, or video production.

• Experience with Canva, Adobe Creative Suite, or similar design and editing software preferred.

• Experience creating content for organizational or business social media platforms preferred.

• Healthcare or nonprofit experience is a plus but not required.

At Mountain Valley, you'll have the opportunity to use your creativity to make a difference. From celebrating our team members and volunteers to sharing stories of compassion and community involvement, your work will help others understand the impact of hospice and palliative care.

Help us tell the stories that matter.

Mountain Valley Hospice & Palliative Care is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and employees without regard to race, color, religion, sex, national origin, age, disability, genetic information, veteran status, or any other status protected by applicable federal, state, or local law.