Principal Engineer, YouTube Shorts, Creator Growth
$307k - $427kGoogle Inc.
Principal Engineer, YouTube Shorts, Creator Growth YouTube Mountain View, CA, USA Director+ Apply Bachelor's degree in Engineering, Computer Science, or equivalent practical experience. 15 years of experience in engineering. Experience with cross-functional technical innovation. Preferred qualifications: 7 years of experience in a technical leadership role responsible for multiple technical areas and setting technical direction. Ability to manage multiple complex assignments simultaneously and work with geographically dispersed, cross-functional teams. Deep expertise in large-scale recommendation systems (retrieval/ranking), Generative AI for content understanding, and machine learning infrastructure. About the job YouTube Shorts is not just a product; it is a global engine for expression. The Creator Growth team is the vital heart of this ecosystem, responsible for inspiring over a billion viewers. As the Principal Engineer, you will grow content creation and build a sustainable ecosystem where millions of creators – from the newcomer to the established professional – find their audience and their voice. You will be responsible for the technical strategy that ensures a healthy supply of high-value content. You will solve large-scale machine learning challenges that define the next era of discovery for creation growth. At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together. The US base salary range for this full-time position is $307,000-$427,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google . Responsibilities Grow the creator ecosystem by inspiring viewers to create. Model the sparse and complex Consumption to Creation (C2C) journeys to understand what truly inspires Shorts viewers to create. Build attribution systems that track inspiration sources over multiple touch points. Build cold-start solutions to match creators with their audiences. Lead the shift from views-only rewards to sophisticated deeper engagement and creator recognition value models. Leverage LLMs, multi-modality modeling, and large embedding models to build specialized recommender systems that understand content at a granular level and partner with Gemini and research teams to integrate state-of-the-art tools that lower the barrier to entry for billions of potential creators. Partner with CoreX, Music, Community, and Infrastructure teams, ensuring the creator growth vision is integrated across the YouTube stack. Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know your rights: workplace discrimination is illegal , Belonging at Google , and How we hire . Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting. To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes. #J-18808-Ljbffr Google Inc.
$105k - $140k
...seasoned Executive Social Media Content Creator to serve as the dedicated content arm for... ...editorial calendars, scripting posts and short-form video, and crafting captions that capture... ...across LinkedIn, Instagram, TikTok, YouTube, X, and Facebook - including what performs...YoutubeLocal areaShift work- ...Social Media Content Creator (Contract) 23andMe is looking for an innovative Social Media... ...tailored for TikTok, Instagram Reels, YouTube, and Facebook. Trend & Culture Tracking... ...months, and brand initiatives. Community Growth: Develop audience-driven content series...YoutubeContract workLocal areaShift work
$5,000 per month
...ideation, scripting, filming, and editing 6 short-form videos over a 3-month contract.... ...with social media platforms like TikTok, YouTube, and Instagram. The position offers a flat... ...inspire young professionals in managing their financial growth. #J-18808-Ljbffr WealthfrontYoutubePrice workContract workFor contractors$70k - $95k
The Content Creator & Strategist plays a key role in bringing the NeoLife... ...of long‑form content into short‑form assets across platforms... ...engaging, high‑performing content Growth in social media followers and... ...Instagram, Facebook, TikTok, YouTube Content planning and...YoutubeWork at officeVisa sponsorshipWork visa- ...playable, shareable game in days, not months. Think YouTube, but for games. We’ve grown to more than 20... ...the Role We're building a two‑sided platform: creators who make games, and players who discover and play them. Growth touches both sides. As Head of Growth Marketing...Youtube
$150k - $170k
...The Opportunity As a Growth Marketing Manager, you will be a... ...driver of Otter's user acquisition engine-owning and scaling paid social... ..., and scaling across Meta, YouTube, TikTok, and emerging channels... ...inefficiencies. Grow Affiliate/Creator/Influencer Channels: Build...YoutubePermanent employment$85.1k - $169.8k
Content Creator - Copy, Creator & Fandom - Microsoft Corporation, Mountain View, CA. We are... ...planet to achieve more. We work with a growth mindset, innovate to empower others, and... ...communicate across TikTok, Instagram, LinkedIn, YouTube, and other emerging channels. 1+ year(s)...YoutubeLocal areaWork from homeRelocationFlexible hours$147k - $211k
Research Data Scientist, YouTube Creator By applying to this position you... ..., Operations Research, Engineering, or a related quantitative field... ...Science team is to understand the growth and behavior of YouTube's... ...and format teams (e.g., Shorts, Live) as we build a holistic...YoutubeFull timeWork experience placement$120k - $150k
...About the Role We’re looking for a GTM & Growth Manager who lives and breathes internet culture... ...and build programs that connect Neo with creators, early adopters, and communities. You’ll... ...across platforms such as X, TikTok, YouTube, and Reddit. Drive community growth and...YoutubeFlexible hours- ...stand for the side hustlers, the creators, the freelancers, and the... ...extend far beyond its origins on YouTube. With a mission to entertain,... ...development, engagement, and growth for each platform Utilize analytics... ..., and are actively consuming short-form and long-form financial...YoutubeFreelanceFlexible hours
$207k - $300k
Staff Software Engineer, YouTube Shorts and Ads Formats YouTube, Mountain View, CA, USA Qualifications... ...us to pay out a new generation of creators who power the new Shorts ecosystem. The... ...over‑year (YoY) increase in Shorts ads growth. From a company level, your work will...YoutubeFull time$20 - $35 per hour
...Sonara Inc. in Palo Alto is seeking a creative and organized summer intern. The intern will assist in scaling the creator partnerships program, focusing on creator marketing and organic social media. Responsibilities will include sourcing creators, managing partnerships...Hourly payInternshipSummer internship- ...Valley, Sonilo helps creators, brands, and platforms... ...or beat matching. From short-form social content to... ...retention, and drive user growth and paid conversion.... ...TikTok, Instagram, YouTube, and X. Create viral... ...marketing and product/engineering teams to continuously...YoutubeWork at officeVisa sponsorshipFlexible hours
- ...Engineering Manager, E-commerce Governance Algorithms TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. The governance... ...marketplace for our users, sellers, and creators. We value our users' satisfaction by...Work experience placement
$5,000 per month
...contractor, you will ideate, script, film, and edit 6 sharable short-form videos for Wealthfront’s social media channels over a 3-month... ...experience creating video content on TikTok, Instagram, X, YouTube, and/or LinkedIn strongly preferred. Passion for creating videos...YoutubePrice workPermanent employmentContract workFor contractors- ...Digital is seeking a hands-on Growth Lead & Product Launch Owner (... ...role in building a new revenue engine, shaping go-to-market strategy... ...including Product Hunt, creator communities, AI forums, and the... ...Meta, Google, TikTok, Reddit, YouTube, and emerging platforms. Build...YoutubeFull timeContract work
$163k - $237k
Product Manager II, YouTube Growth Platform Location: Mountain View, CA, USA; San Bruno, CA,... ...Experience working cross-functionally with Engineering, UX, and Marketing to deliver platform... ...of platform growth levers for both creators and viewers. About the job At Google,...YoutubeFull time$163k - $237k
Product Manager II, YouTube Shorts Effects and AI corporate_fare YouTube place Mountain View,... ...experience working cross-functionally with engineering and UX/User Experience Researcher (UXR)... ...of creative expression for millions of creators worldwide. You will own the end-to-end...YoutubeFull timeWorldwide- ...entrepreneurs Produce short-form video content for... ..., Instagram Reels, YouTube Shorts, and LinkedIn... ...Help launch and optimize growth campaigns for our AI SaaS... ...runs an inbound demand engine that competes with anything... .... We need young creators with algorithmic instinct...YoutubeFull timePart timeInternshipRemote work
- ...we want to participate in them. We’re looking for an Organic Growth Associate who can represent Jerry with authenticity and build trust... ...'s organic presence across key channels like Reddit, Quora, YouTube, and TikTok — the places our customers actually congregate Develop...YoutubeContract workPart timeFreelanceLocal area
$125.5k - $157k
...NEEDS YOU We're hiring an AI-native creator to help Box show up in the live AI conversation... ...platform-native content (posts, threads, short commentary, lightweight videos) on your... ...so long-form assets travel further than YouTube and the blog alone. Real-time...YoutubeLive inWork at officeImmediate startShift work3 days per week- Google Inc. is seeking a Tech Lead for the YouTube Shorts Discovery team in Mountain View, CA. This role involves leading technical initiatives and working with advanced Machine Learning techniques to enhance user recommendations. Candidates should have extensive software...Youtube
$163k - $237k
Google Inc. is seeking a Product Manager II for the YouTube Growth Platform to lead innovations and improvements. The ideal candidate will have a Bachelor’s degree, extensive experience in product management, specifically in technical products, and a strong understanding...Youtube- A financial services company in Palo Alto is seeking a Social Media Content Lead to embody the brand on TikTok, Instagram, and YouTube. This role involves creating and managing content while engaging and growing the audience. The ideal candidate has over 5 years of experience...YoutubeFlexible hours
$104.4k - $157.4k
...content creation across platforms for players, creators, and media worldwide. As part of EA's... ...social platforms, including TikTok, YouTube, Instagram, Twitch, X, Snapchat, and emerging... ...great work and pursue opportunities for growth. We adopt a holistic approach to...YoutubeFull timeFixed term contractSeasonal workLocal areaWorldwide$192k - $278k
Google Inc. is seeking a Senior Product Manager for YouTube Shorts Monetization to define the product strategy and collaborate with teams to launch innovative consumer products. The role demands significant experience in product management, emphasis on cross-functional...YoutubeFull time$207k - $300k
Google seeks a Software Engineer to lead the Short-form Video Exploration team, driving the success of YouTube shorts. The role includes designing and deploying innovative ML systems and managing a team to optimize content recommendation strategies. A Bachelor's degree...Youtube$207k - $300k
Google seeks a qualified software engineer to lead YouTube Ads investment in Lead Generation. The position involves managing cross-functional teams and devising strategies for business growth in advertising. Applicants should have significant programming experience in Java...YoutubeFull time$159k - $231k
Program Manager III, Software Engineering, Google Ads Mountain View, CA, USA Required qualifications... ...small businesses, to large brands, to YouTube creators, with effective advertiser tools that... ...of machine and people resources), short and long-term objectives. Determine...YoutubeFull timeTemporary work- ...key platforms like X/Twitter, LinkedIn, YouTube Community, Instagram, and Reddit. Translate... ...marketing team, product, and content creators to ensure social messaging aligns with overall... ...in qualified leads and product market growth initiatives. You'll be seen as the go-to...YoutubeRemote work
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