Director, Consumer Marketing — Psychiatry Brand Leader
Jobleads-US
Bristol Myers Squibb is seeking a Director of Consumer Marketing (Psychiatry) to lead COBENFY’s consumer brand strategy and campaign execution. You will manage paid media, TV, digital, social, CRM, and patient support channels, while guiding a team of consumer marketing professionals.
Ideal candidates bring 10+ years in pharma/biotech marketing, strong leadership, and deep experience in integrated campaigns across TV, digital, and CRM, with a patient-centric, regulatory-aware approach.
#J-18808-Ljbffr Jobleads-US$196.95k - $238.66k
...those who do it. Position Summary The Director, Consumer Marketing (Psychiatry) will serve as the lead consumer brand strategist and execution owner for COBENFY across... ...Director, Marketing Strategy Lead, this leader will build, activate, and continuously optimize...BrandHourly payFull timeSummer workLive inLocal areaRemote workFlexible hours- ...Bristol Myers Squibb seeks a Director of Consumer Marketing for COBENFY, a psychiatry medication. The role involves developing and executing integrated consumer marketing strategy across paid media, digital, and patient support channels, while leading a team of marketing...Suggested
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